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Toshiba Making Funeral Plans for HD DVD
Blue Light Special writes "With HD DVD on life support, Toshiba is reportedly preparing to bow to the inevitable and allow HD DVD to expire quietly. 'While denying that a decision on the fate of HD DVD has been made, a Toshiba marketing exec left the door wide open. "Given the market developments in the past month, Toshiba will continue to study the market impact and the value proposition for consumers, particularly in light of our recent price reductions on all HD DVD players," Jodi Sally, VP of marketing for Toshiba America Consumer Products, said.'" A few folks have also noted that Wal-mart is joining the Blu-ray train, further lowering the stock of HD DVD.
Wasn't Sony on the wrong side of all these battles? What gives? Sony may actually win a standards war? What's next, other companies will use memory stick?
When all else fails, try.
Their competition is called Blu-Ray. It's shorter to say, it has the word "Ray" in it (which is awesome), sounds new and different from DVDs, and even has a "cool" misspelling of a word. It's the same reason Yahoo! will never succeed - people simply like saying "Google" too much.
I live in constant fear of the Coming of the Red Spiders.
Actually what it means is we'll be seeing a press announcement in the next few months that the latest revision of the PS3 will be dropping the bundled Blu-Ray drive and moving to DVD drives as a cost cutting measure. The expected drop in price will be $20 and those who want to purchase an add-on drive can do so for $300.
The add-on will be a complete blu-ray player but can only output to the PS3, which will then pass the signal along to the display.