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Sony Paid Warner Bros. $400 Million to Go Blu-Ray?

eldavojohn writes "How much would you pay to be the leading video media technology right now? Is $400 million too much? Sony didn't think so and this article speculates that's how they won the Hi-Def format war. 'With billions of dollars in global sales at stake, experts had predicted the Toshiba-Sony battle would go on for years - not unlike the 1980s battle of videotape formats between VHS (Matsushita) and Betamax (Sony). That war lasted a decade, leaving Sony battered and humiliated. So how did this epic battle come to such an abrupt end? The answer lies in part with the bruising Sony experienced with Betamax, which, like Blu-ray, was also the better product on paper.'"

4 of 487 comments (clear)

  1. Re:Or... by DirkGently · · Score: 0, Offtopic

    Woo-hoo - we have a winner. Not!

    1993 called. It wants its catch-phrase back.

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    I keep trying to pick fights, but I can't shake this Excellent karma.

  2. Re:free market? by TheLuggage2008 · · Score: 0, Offtopic

    Speaking of quotes not being entirely correct...

    "In the kingdom of the blind, the one-eyed man is king"
    - Desiderius Erasmus

    Brainy Quote
  3. huh? by NewAndFresh · · Score: 0, Offtopic

    and what if it's not a Star Wars quote?

    --
    Welcome to Costco, I love you.
  4. Re:Or... by TooMuchToDo · · Score: 0, Offtopic

    In the consumer electronics market, yes. But try fooling mother nature with a wad of cash. I don't care how many dollars you plow into a heavy lifter, if the technical merit isn't there, that damn rocket is going to fall right off the launch pad.