Apple Targeting Business World for the iPhone

The New York Times is running a couple of stories about the future of the iPhone in the business world and Apple's plan to maintain control of application development. Now that the iPhone SDK has been released and the "App store" has been demonstrated, Steve Jobs is pushing for the adoption of the iPhone as a standard business tool. In addition, a venture capitalist named John Doerr has launched a $100 million "iFund" to spur development of applications for the iPhone. From the NYTimes: "Mr. Jobs was upfront that there are limitations on what applications can do. He talked about bans on pornography and malicious programs. He also said Apple will not allow any application to be installed on the machine other than through the iTunes store. Nor will applications be permitted that enable an end run around Apple's deals with wireless carriers. Many questions remain unanswered. How much streaming video will Apple allow, because the iPhone is such an interesting video device? Mr. Jobs did say that the application development environment will have a lot of capabilities for video playback. Will Apple allow a service like Last.FM to offer streaming music on the iPhone?"

Comments

Newsflash!

[moosesocks]

Newsflash! Company markets product! More at 10.....

Re:Exchange

[lurch_mojoff]

I'm glad to see Exchange support on the iPhone, but let's not pretend here. The things they licensed from Microsoft were already supported by Windows Mobile anyway, and have been supported for some time now. Yeah, now only if interacting with a Windows Mobile phone was not infuriating as hell, it would be pretty pointless for Apple to release an iPhone in the first place. Right?

I think the point is that iPhone has (or will have, starting in June) a first class Exchange support, not some halfcocked hack.