British Astronomers Turn To Interstellar Spam

Barrista En Flambe alerts us to a stunt that may reflect the desperate funding crisis in British astronomy: astronomers have agreed to beam a 30-second Doritos ad to a solar system 42 light years from Earth. The transmission is being directed at the solar system of 47 Ursae Majoris, a star similar to the Sun which has planets and may have a habitable zone.