Why AMD Could Win The Coming Visual Computing Battle

Vigile writes "The past week has been rampant with discussion on the new war that is brewing between NVIDIA and Intel, but there was one big player left out of the story: AMD. It would seem that both sides have written this competitor off, but PC Perspective thinks quite the opposite. The company is having financial difficulties, but AMD already has the technologies that both NVIDIA and Intel are striving to build or acquire: mainstream CPU, competitive GPU, high quality IGP solutions and technology for hybrid processing. This article postulates that both Intel and NVIDIA are overlooking a still-competitive opponent, which could turn out to be a drastic mistake."

Comments

... vested interest.

[konputer]

This was written by an AMD shareholder, of course. Guilty as charged as well, here.

Re:... vested interest.

[billcopc]

You mean whenever they stop printing U.S. currency and drafting junk bonds ?

AMD is non-competitive. They tried to go for the high end, missed the mark by a mile and now their only foothold is the low-to-mid-range market. They're right back where they started 40 years ago, a cheap alternative to Intel products. Product research and development is not their strong card, because since the very inception of the company, their business has relied on cloning other people's technology. They got lucky with the early Athlons, chiefly due to Intel completely bungling NetBurst. Had it not been for that bastard P4, AMD would have stayed in 2nd place, and my Q6600 would have cost five times more than I paid.

AMD sucks, but they're just strong enough to keep Intel on guard and keep them from resuming their historic pricing strategy. Beyond that, I care not for the small American chip vendor.