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Effect of Virtual Avatars On Real-Life Behavior

Betsy Carroll writes "The Stanford research group on virtual teams discusses how the appearance of one's avatar in virtual worlds has an effect on real life behavior in an NPR interview. The researcher they speak with focuses on the concept of vicarious reinforcement for changing behavior. They also talk a bit about identity issues surrounding the avatar and the 'real' physical self."

3 of 189 comments (clear)

  1. Re:RTFA!!! by truthsearch · · Score: 5, Funny

    I'm going to be modded funny! I'm going to be modded funny! I'm going to be modded funny!

    *crosses fingers*

  2. Re:Role model? by techpawn · · Score: 4, Funny

    does anyone else try to use their alter-ego as a role model?
    Yes! I wish to bathe in the blood of my fallen foes as their allies flee in terror of the sight.
    I'm not sure it would help in IT... Maybe if I was an RIAA lawyer...
    --
    Ask not what you can do for your country. Ask what your country did to you
  3. Re:RTFA!!! by CowboyNealOption · · Score: 4, Funny

    But how do you keep normal people's eyes from glazing over as you explain all that??