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Most Business-Launched Virtual Worlds Fail

Posted by timothy on from the your-door-is-a-jar dept.

bughunter writes "Internet consultant firm Gartner claims that only 1 in 10 commercial virtual worlds succeeds, and most fail within 18 months: 'Businesses have learned some hard lessons," Gartner analyst Steve Prentice said in a statement released Thursday. "They need to realize that virtual worlds mark the transition from Web pages to Web places and a successful virtual presence starts with people, not physics. Realistic graphics and physical behavior count for little unless the presence is valued by and engaging to a large audience."'" Hard to believe it's even as high as one in ten -- most "virtual worlds" with obvious commercial trappings certainly don't inspire much besides mockery.

3 of 72 comments (clear)

  1. Re:Most Businesses Fail by mrbluze · · Score: 5, Funny

    What more really needs saying? I dunno, maybe only 1 in 10 posts gets modded up to +5, despite good intentions?
    --
    Do it yourself, because no one else will do it yourself. [beta blockade 10-17 Feb]
  2. Re:Sturgeon's Law by Anonymous Coward · · Score: 5, Funny

    Unless it's Scottish... In which case it's shite.
  3. Re:Virtual Lawyers? by Oktober+Sunset · · Score: 5, Funny

    Oh, application-of-adequate-pressure-to-the-T-key nazis! I have sinned! There fixed that for you, you mustn't encourage them, that's like throwing chum to a shark.
    --
    What if Tetris was invented by Nazis?