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Shopping Centers Track Customers Via Cell Phone Signals

Posted by timothy on from the video-store-back-room-third-shelf-left-side dept.

oschobero writes "According an article from the Times, customers in shopping centers are having their every move tracked. Using cellphone signals, the system can tell when people enter the center, how long they stay in a particular shop, and what route each customer takes. The system works by monitoring the signals produced by mobile handsets and then locating the phone by triangulation." The particular tracking device described by the article is made by an English company called Path Intelligence.

3 of 317 comments (clear)

  1. Re:Turn off the phone? by AndrewNeo · · Score: 0, Redundant

    How the heck would getting another phone as a decoy not do exactly what they want the system to do?

  2. Re:Hello John Anderton by WhatAmIDoingHere · · Score: 0, Redundant

    And if that's the case, the ad for strawberry flavored latex condoms being shown when you're with your girlfriend who is allergic to latex (but is okay with you sleeping with someone who isn't) isn't an issue.

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    Not a Twitter sockpuppet... but I wish I was.
  3. Re:Tracking information by rastoboy29 · · Score: 0, Redundant

    You're wearing a radio beacon on your belt, and now your upset that someone's paying attention to it?

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    expandfairuse.org