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Apple to Rule the Digital Home by 2013?

Stony Stevenson writes to tell us that a new study from Forrester Research is taking a crack at what seems to have become a hobby for so many, predicting Apple's market strategy. Specifically, Forrester is predicting that Apple will become the 'hub of the digital home by 2013.' "Forrester predicts that Apple will offer eight key products and services to connect PCs and digital content to the TV-stereo infrastructure in consumers' homes. A 're-engineered' Apple Store will expand into in-home installation services to deliver what Forrester describes as a 'fully integrated digital experience.'"

15 of 223 comments (clear)

  1. Yeah by willyhill · · Score: 5, Funny

    The massive success of Apple TV sure put them on the right track.

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    1. Re:Yeah by Kryptonian+Jor-El · · Score: 4, Funny

      Until iTunes can be used as a media player AND a bittorrent client, I don't think it'll happen (at least not for me)

      Hell, think of the marketing! "You have two options of getting your media; via iTMS, or for free via BitTorrent" I'd buy that shit in a heartbeat

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    2. Re:Yeah by voice_of_all_reason · · Score: 4, Funny

      "House corrupted. Please set fire to it and use itunes to restore."

    3. Re:Yeah by willyhill · · Score: 5, Funny
      I don't know why I got modded as funny, I wasn't going for the humour there. I had great hopes for Apple TV, because for once the same company would be doing both the hardware and the software in a single, well-supported and integrated package. And yeah, imagine if you could torrent free and licensed content off to the set top box.

      I'm not sure why people seem to think it's taboo to talk about how Apple TV didn't make the cut. So not all their products are going to be perfect - big deal. The road to success is not always paved with the detritus of your earlier home runs. Sometimes you have to work harder.

      I'm not sure if the premise of the article is valid, but I do believe that if someone can make the media center revolution happen, it's Apple.

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    4. Re:Yeah by drsquare · · Score: 3, Funny

      Yeah and look at 70s Disco music sales. If this trend continues...

  2. I for one welcome our new over 1 button overloards by schwep · · Score: 5, Funny

    Because nobody would ever need more than 1 button on a mouse, nobody would ever need more than 1 button on a TV remote.

  3. Re:Once you go Mac... by Tubal-Cain · · Score: 1, Funny

    So that's why Windows moved to PPC. ... Oh, wait... [/joke]

  4. Apple is as Apple Does by SoupIsGood+Food · · Score: 5, Funny

    Now know this, you newly minted Mac users - if you use Apple equipment for any length of time, you wind up with the same hobby: predicting Apple's market strategy.

    It's fun and easy to do, and you soon learn that you can do just as good a job as Forrester or Gartner or Cringley, and do a lot better than Metcalf, Michael Dell or Dvorak (not the keyboard layout, as even a keyboard layout can provide better market analysis than that guy).

    Bold predictions! You can make bold predictions -

    "Steve Jobs will buy Adobe!"
    "Steve Wozniak will mary a famous comedienne!"
    "iPhone will be the first earth technology bough by alien visitors as it's superior to their own!"
    "Apple will shut it down and give the money back to the shareholders!"

    - Ok, I admit that it's unlikely Woz will marry a famous comedienne, but other than that, as long as it's outlandish and over-the-top, there's a one-in-a-million chance it might come true, and as Terry Pratchett readers, we know one-in-a-million chances crop up nine times out of ten.

    Articles like this are just the encouragement newly fledged Apple pundits need to start rolling their own... and it's a small step from speculation to rumor-mongering! That's where the action's really at.

    (And, you didn't hear it from me, but the next rev of iTunes will knock your socks clean off, employing bayesian fuzzy-logic heuristic inference engines to predict with 89% accuracy what you want to hear before you hear it, or so I heard from a little bird who's working on "Project BHA-II")

  5. Re:No they won't by Telvin_3d · · Score: 2, Funny

    Well, the one thing Apple consistently does well is taking the little things that everyone else is doing, bringing them all together and making it work. It's rare that they are the first ones with an idea. It's common that they are the first ones to make an idea workable. Now, they may or may not do it, but if in a few years they are repeating the iPor/iPhone success in a household setting and all the critics are saying 'they are not doing anything new, why does this version seem to click for everyone' I wouldn't be too surprised.

  6. Following the iPod and iPhone trend... by Orcspit · · Score: 3, Funny

    Does this mean I'll have to send my "digital home" off to a service center three months after I buy it to?

  7. Re:I for one welcome our new over 1 button overloa by vikstar · · Score: 4, Funny

    It makes Guitar Hero much easier.

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  8. 2013? by jeffkjo1 · · Score: 3, Funny

    I'm going to get modded down for this, but as it's common knowledge that the world is set to end in 2012, it seems that claim's of Apple's universal dominance are a bit premature.

    It's kind of hard to rule the digital home if there aren't any.

    Who knew the Mayan's hated Apple fanboys?

  9. house full of dumb! by ILuvRamen · · Score: 3, Funny

    That's what this article is lol. I think pretty much forever, Apple's customers will only be rich, showey people who don't know computers very well and douchbags (and some professional media editors for God only knows why cuz Adobe CS3 and Premiere and some Ulead products run on the PC). So unless we all become image obsessed douchebags in the future, I don't think Apple's taking over anything. Linux however is about to kick Microsoft's ass and I'll put money on that one. Get your wikipedia edits about Microsoft going bankrupt written in advance lol.

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  10. Re:Quick summary: by Hal_Porter · · Score: 1, Funny

    Who cares about everybody? Apple only cares about people with money. Preferably, those who are easily parted from it.

    Remember those ads from the 1950s promising the easy life if you only buy their special new product, firmly targeting the (at the time) new middle class? That's Apple, today. No! Steve Jobs fucking died to save us all!

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  11. Re:Quick summary: by weicco · · Score: 4, Funny

    In the end it doesn't really matter what technical devices I have in the house 2013. My wife still rules the remote control with an iron grip.

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