Activision/Vivendi Merger Looms, Fallout Continues

Ever since the announced merger between Activision and Vivendi Games the community has been all aflutter with speculation and fallout. Here we are, six months later, and the shockwaves continue to resonate throughout the industry as the actual merger looms closer. Gamasutra has an in-depth investigation of what this deal actually means and what some of the details might be.

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Activision Stock Price - ATVI

[moore.dustin]

In case you were wondering, yes, Blizzard and its assets have pretty much been priced into the stock already. Now that the merger is looking solid and ATVI revised profits upwards a few weeks ago for 07, the stock has gone to $34 after hovering around $27 for a few months.

A friend close to the two companies says: A stock price of $40 is likely to take some time (18+ months) and would be contingent on the performance of both Activision Blizzard and EA. EA will probably need to slip to the #2 publisher in order for Activision Blizzard to consistently trade over $40.