TV and Movies On YouTube?

CNet is running a story speculating on the potential for full-length television shows and movies on YouTube. Google has been looking for ways to improve the popular but unprofitable video-sharing site, including some experiments with movies that exceed the typical 10-minute limit. Incorporating a system similar to Hulu could draw the interest of more advertisers. "[Mark Cuban] wrote that Hulu is crushing YouTube in revenue per video and revenue per user primarily because 'Hulu has the right to sell advertising in and around every single video on its site,' Cuban wrote. 'It can package and sell any way that might make its customers happy.' YouTube doesn't have the same luxury because it can advertise only 'on the small percentage of videos on its site that it has a licensing deal with.'"

Comments

This could work

[jaxtherat]

There is nothing stopping the traditional advertising model working in this distribution model. Show say a tiny Coca Cola (or whatever) logo in the top left corner of episode or movie that you are showing, and the advertiser would be happy!

I think this could be a win win situation for everyone, and could also spill over into the p2p distribution market en masse.

That's my hope anyway, as I'm sick and tired of internet distribution channels being demonised as for pirates only... meh