Charter's Trials of NebuAd Halted

RalphTheWonderLlama writes "The trials of NebuAd by Charter Communications were halted after it gained the attention of Congressmen Ed Markey and Joe Barton. The online behavioral targeting system has been called "a 'man-in-the-middle attack' and various other unflattering names" but would certainly be an easy way for an ISP to cash in on client profiling." PaisteUser points out MSNBC's coverage as well, according to which the ad-insertion scheme was dropped because of "concerns raised by customers."

Comments

Re:Possible to Block?

[oahazmatt]

In order to block the "feature", you had to install a cookie. For each browser. On every machine. Once the cookie was removed for whatever reason, back to the URL to download it again.

Just fool them

[Kludge]

http://www.mrl.nyu.edu/~dhowe/trackmenot/

All you need to know abut NebuAd

[whoever57]

From El Reg:

Last week, we pointed out that NebuAd shares five high-ranking employees in common with notorious spyware outfit Claria Corp. (nee Gator Corp). And now we've learned that they share a sixth. NebuAd's Washington DC counsel, Reed Freeman, was Claria's chief privacy officer.

Re:Paul Allen

[monxrtr]

From a high price of $16 a share in January 2002 to closing at $1.12 today, a loss of 93%! Not too far away from being just another Worldcom or Enron. Clearly this is a company that knows what it's doing, and means business!