2008 Beijing Olympics as a Media Test-Bed

CNN is reporting that NBC is using the 2008 Olympics in Beijing as a test-bed to understand how people are using different media platforms. "NBC has scheduled 3,600 hours of Olympics programming on its main network, along with Telemundo, USA, Oxygen, MSNBC, CNBC and Bravo. That's the equivalent of eight days of programming packed into each day. In addition, the company is planning to make 2,200 hours of streaming video available on NBCOlympics.com. Consumers may also get video on demand via their computer and Olympics content through their mobile phones."

Comments

Re:The Olymp-whats?

[writerjosh]

A troll? Wow

Too bad people can't just respond without assuming they know about a person. And thanks for the Flamebait. At least I was brave enough to state my opinion.