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2008 Beijing Olympics as a Media Test-Bed

Posted by ScuttleMonkey on from the just-a-test-of-inconvenience dept.

CNN is reporting that NBC is using the 2008 Olympics in Beijing as a test-bed to understand how people are using different media platforms. "NBC has scheduled 3,600 hours of Olympics programming on its main network, along with Telemundo, USA, Oxygen, MSNBC, CNBC and Bravo. That's the equivalent of eight days of programming packed into each day. In addition, the company is planning to make 2,200 hours of streaming video available on NBCOlympics.com. Consumers may also get video on demand via their computer and Olympics content through their mobile phones."

4 of 134 comments (clear)

  1. Silverlight by Anonymous Coward · · Score: -1, Offtopic

    I just tried looking at a few videos on that site, and it requires Silverlight. Why can't they use flash like everything else?

  2. Olymics? by Anonymous Coward · · Score: -1, Offtopic

    Olymics? I think the Slashdot editors need to review their submissions before posing (sic) them...

  3. Olympics online = abundance of clips by Anonymous Coward · · Score: -1, Offtopic

    Putting much of the content online will allow for those "great moments in olympic athleticism" to be easily uploaded and placed on youtube, adding to the visibility of the olympics as a whole.

  4. Re:The Olymp-whats? by writerjosh · · Score: 0, Offtopic

    A troll? Wow

    Too bad people can't just respond without assuming they know about a person. And thanks for the Flamebait. At least I was brave enough to state my opinion.

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