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Senate Scrutinizes Privacy Issues of ISP User Tracking

Hugh Pickens writes "As companies collect, use, and disseminate data regarding online users, there is concern that tracking individuals' Internet activity and gathering information from online users violates their expectations of privacy. The Senate Commerce Committee will hold a hearing Wednesday to look at the policy issues, and the hottest topic will be proposed systems by which ISPs can watch users and sell information about their surfing habits to advertising companies. The Center for Democracy and Technology has issued a report suggesting that these systems may violate federal law (PDF). 'Advertising per se is not the evil here,' says Leslie Harris from CDT. 'It's the collection of individuals' information, usually without their knowledge, always without their consent, creation of profiles and the complete inability of people to make choices about that.' On the other side NebuAd, the most active ad-targeting company, says its profiles are interest-based, and not personally identifiable. 'We have designed our entire company to make sure that we stay on the opt-out side of those laws and policies,' says NebuAd CEO Robert Dykes. Charter Communications announced last month that it would suspend a trial of NebuAd due to customer concerns about privacy."

11 of 109 comments (clear)

  1. Boiling a frog by Mike+Rice · · Score: 5, Insightful

    How ironic that Congress is, in all likelihood, about to pass a telecoms immunity bill which allows them to spy on us... but are giving lip service to the issue of telecoms spying on us.

    CongressCritters and Snoozators will soon be making a lot of noise about how they are protecting the public from being spied upon, while at the same time making it legal for us to be spied on.

    Nothings changed, just another election year.

    1. Re:Boiling a frog by Opportunist · · Score: 3, Insightful

      What free market? I hope you don't mean the mockery thereof that the current market of corporate cartels is.

      --
      We used to have a Bill of Rights. Now, with the rights gone, all we have left is the bill.
    2. Re:Boiling a frog by Opportunist · · Score: 2, Insightful

      It's not even profit anymore. Profit as a measurement of morality could be considered free market. What we have today is more control instead of profit. Everything is moral and fine as long as I get more control. More control of the market (in case I'm a corporation) or more control of the people (in case I'm a government).

      --
      We used to have a Bill of Rights. Now, with the rights gone, all we have left is the bill.
  2. I'd have less problem with this... by fahrbot-bot · · Score: 2, Insightful

    We have designed our entire company to make sure that we stay on the opt-out side of those laws and policies,' says NebuAd CEO Robert Dykes.

    ... If they'd stay on the "opt-in" side, but I'm sure user participation and company profits would be lower. Too bad, so sad...

    --
    It must have been something you assimilated. . . .
    1. Re:I'd have less problem with this... by Gat0r30y · · Score: 2, Insightful

      Not necessarily - what if you could opt in for a little discount. You get 5 bucks off your monthly internet bill, and in exchange they have permission to keep a cookie on your machine to track what your doing. On the other hand, as a government backed monopoly I suspect that the ISP's are going to come out of this whistling the tune of the free market.

      --
      Prediction: The real iPhone killer is going to be sex robots from Japan. Think about it.
  3. Re:Yeah, and? by no-body · · Score: 2, Insightful

    Have you ever counted or even looked at the 1 pixel images embedded into web sites?
    I encountered a recent ridiculous one from a Yahoo access - something like that:
    us.bc.yahoo.com/b?P=FjLh6UWTUG8MnHdaSGkxXR + over 1000 characters more

    To load 1 PIXEL!!!!!

    There is tons of that stuff embedded in web sites. And that's got nothing to do with 2-way communication whatsoever.

    Wo tracks it, who controls it, who sells and buys it?
    Are the neurons in Sentat's heads interlinked enough to grok this?

    Highly doubtful - and they (the trackers) will fight tooth and nail about it to keep it that way.

    We all are paying for the free ride to information with our privacy.

  4. Re:Since When Do They Care About Our Privacy? by Tackhead · · Score: 4, Insightful

    They're going to grant the telecoms immunity and the Bush Administration a free pass on breaking federal wiretap laws and violating the 4th Amendment, but *this* concerns them? Spare me.

    1970s: Don't steal. The government hates competition.
    2010s: Don't spy on your users. The government still hates competition.

  5. Watch just one little word by Ollabelle · · Score: 2, Insightful
    To me, the money here is targeting the user to feed him/her ("them") ads based on what that user has already seen, queried, etc.

    Yet, NebuAd says the data they collect is not "personally" identifiable. I'll bet a six-pack that the data is damn-sure "individually" identifiable by cookies, etc.

    "Personally" just means they're not selling my name along with my surfing habits. But they are very much tracking my individual habits/interest and selling that; user by individual user. I say send them back to tele-marketing, the scum-bags.

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    Ibid.
  6. Re:Scrutiny should extend further. by PopeRatzo · · Score: 4, Insightful

    You can always sue a company.

    Not so. After tomorrow, for example, Americans will no longer be able to sue AT&T for violating the law by letting the Bush Administration tap their phones without any judicial oversight.

    The current president has taken the 60-year old notion of "state secrets" to an extent that absolutely shreds the Bill of Rights, but there was always the possibility that the truth would come out and the lawbreakers would have to pay. After tomorrow, not any more.

    --
    You are welcome on my lawn.
  7. Re:Scrutiny should extend further. by corsec67 · · Score: 4, Insightful

    Doesn't "state secrets" as currently used in court violate the first amendment?

    Not the speech part, the ... to petition the Government for a redress of grievances. part.

    --
    If I have nothing to hide, don't search me
  8. Re:Yeah, and? by CowTipperGore · · Score: 2, Insightful

    You're transmitting postcards, not sealed envelopes... assuming that by "it" you are referring to privacy, what makes you think that you have any expectation of privacy...

    To complete your analogy, I guess it would be okay for the US government to read all postcards sent via the US mail, log the data, and use it for whatever purpose they want? After all, not sending it in a triple-sealed container means that we clearly wanted this information gathered and used. UPS can open and examine packages sent in paper envelopes or cardboard boxes, since if we cared about privacy we would have used a welded box.

    You're confusing what could happen with what should happen. Just because someone can read your postcard doesn't mean we should be okay with the USPS doing so as policy. Just because UPS could open packages and reseal them, we shouldn't be okay with them modeling my underwear before they arrive.