New Study Finds Low Interest In Blu-ray

PHPNerd writes "A new consumer survey recently released chronicles the woes of the winner of the hi-definition format war: nobody wants it. While consumers were very happy to embrace the DVD standard when it came about because it brought a huge jump in quality over VHS, the pros of switching to Blu-ray are not as obvious. From the article: 'In contrast, while half of the respondents to our survey rated Blu-ray's quality as 'much better' than standard DVD, another 40% termed it only 'somewhat better,' and most are very satisfied with the performance of their current DVD players." Another reason cited was that a Blu-ray investment also dictates an HDTV purchase, something consumers are reluctant to do.'" Maybe it's also that line-doubling DVD players can be had for less than a hundred dollars.

Comments

Lack of HD TV sets would cause this as well

[Targon]

If you don't have a HD capable display, then of course you won't see any benefit to Blu-Ray. Since many people purchased a 780p display as well, the advantages of Blu-Ray will also not be as obvious.

Then you also have the "female factor", where women typically do not care about an improved experience when watching TV, and things like surround sound also are not noticed. I am not saying that all women ignore the benefits of a higher quality display or sound system, but most women just don't pay attention to these things for them to care one way or the other.

Re:It's being pushed anyway

[BPPG]

Vista is being pushed too.

How about that?