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Ghostbusters Is First Film Released On USB Key

arcticstoat writes "Are you the USB keymaster? You could be soon if you pick up PNY's new 2GB USB flashdrive, which comes pre-loaded with Ghostbusters. A spokesperson for PNY explained that it comes with a form of DRM that prevents you from copying the movie. 'They have DRM protection,' explained the spokesperson, 'so customers can download the movie onto their laptop or PC if they wish, but they have to have the USB drive plugged in to watch the movie, as the DRM is locked in the USB drive.' The music industry has been playing around with USB flash drives for a few years now, but it hasn't been a massive success yet; will USB movies fare any better?"

5 of 448 comments (clear)

  1. Re:terrible idea by v1 · · Score: 5, Insightful

    and let me guess, requires windows visa with the latest service pack (DRM++)

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  2. Re:Betamax vs. VHS by Abreu · · Score: 5, Insightful

    Blue Ray won't "win" the format wars until they sell more than standard def DVDs

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  3. Re:terrible idea by jedidiah · · Score: 5, Insightful

    I would rather use the device and medium of my choosing without dongles.

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  4. Re:terrible idea by Lumpy · · Score: 5, Insightful

    That can be easily fixed.

    Get a 4 gig usb key instead, a DVD of ghostbusters and a copy of handbrake. (you will want to rip with settings that give you about 3.2gig because the film was created on very low grade film it cant be compressed hard without artifacts.)

    rip the dvd to a OPEN unencumbered codec. place on USB key.

    Voila. same thing in BETTER quality without the DRM and is compatible with most computers.

    hey hollywood, until you offer me something that is NOT DRM encumbered I aint' buyin' it! I'll violate your copyright instead...

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  5. Re:Betamax vs. VHS by zippthorne · · Score: 5, Insightful

    I dunno. USB keys have a far superior form factor, and the installed players need only have a USB port and whatever processing is needed to actually view the movie.

    You could have media players smaller than a Nintendo Wii, far better future compatibility (both the players and the disks are likely to be backwards compatible in a way that either could work with the other for quite some time)

    The media is far less susceptible to scratching, impact, and even heat and chemicals: I've put USB sticks through the washer AND drier and what came out has worked perfectly for over five years.

    It's also more portable. You can grab a handful of films and stick 'em in your back pocket before visiting friends (so they're also likely to be lost easily.. a big win for Hollywood!)

    The only drawbacks are capacity at the moment (it's not anywhere near as cheap as optical disk. Although I wonder how expensive 30GB mask roms would be for a print run the size of a typical hollywood film (if anyone was making mask rom of anywhere near that size, that is)) and DRM: a usb stick can have active crypto circuitry, which really changes the game quite significantly.

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