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Sony CTO Starts New "Buy Once, Play Anywhere" Group

jriding writes to mention that a new effort, headed by Sony Pictures' CTO, will attempt to allow customers to stream video content seamlessly on any device that they own. One has to wonder how successful or "all encompassing" it will be without Apple, TiVo, and Amazon, some of the major players in the space. "It's all very much in the future, however. The press release is peppered with confidence-wilting phrases such as "will define and build a new media framework" (something this complex hasn't even been defined yet?), "we are developing," and "over time." Without even a spec in place, there's no way we will see working products for at least a year, quite possibly longer. And, if the strategy document we discussed in August remains accurate, new DECE-ready devices will be needed to make the whole scheme work. By the time video stores adopt the tech, electronics firms implement it, movie studios support it, and consumers purchase all the pieces to make it work, will it still matter?"

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  1. Re:Putting lipstick on the DRM pig by moderatorrater · · Score: 0, Offtopic

    how can we hope to educate them about how this scheme would usher in the dystopia RMS warned us about in "Right to Read"?

    Yes, how can we warn them away from that unreadable garbage that is RMS's "Right to Read"? People are moving towards open source, colleges are moving that way, and there's always going to be an anarchist underground that will attack proprietary DRM, if only to help themselves get something for free.

    Drawing a ridiculous relationship between the presidential election and RMS's drivel is new, however. Maybe you should look at the way that Obama comes off as a patronizing elitist who will ignore you for your own good to understand why people are drawn to McCain and Palin. Just a thought.

    Also, let me go on record as saying that by 2010 most music will be purchased in a DRM-free format.