Tesla Motors Shaken Up, Laying Off
tjstork writes "Tesla Motors, the darling of technorati for its high performance electric car, may be about to go belly up. Venture capital is cut off, layoffs are under way, and construction plans are being stretched out. Elon Musk has ousted the CEO and taken the reins, blaming the global credit crunch."
If your product works, or at least appears to, and you have a sound plan for getting it to market, where it will be purchased, then SOMEONE will loan you the money. If you're a slick dot-com shop with a foosball table and free soda for everyone, and your product consists of a slick name and spiffy presentations, then not so much.
I want to delete my account but Slashdot doesn't allow it.
There is limited desire for the first generation of a car that costs $110,000.
GM losing billions and getting loans to retool for
Greener, more efficient vehicles like hybrids and while the real innovators go under.
Truth: If it's not one thing, it's another
They make a very interesting product, but the price, combined with the low production numbers and quality control issues, meant the roadster at least would never be anything but a niche product.
Now that the money is drying up, any chance to transition from a dreamy eyed startup to a real manufacturer may be drying up with it.
"The government grants you rights, not the other way around."-- beav007. Yes, these people really exist...
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Tesla was building something amazing.
A Lotus with lots of mobile phone batteries thrown in that would become an environmental nightmare if it caught on in the mass market. Goodbye Tesla.
"When I first heard Daydream Nation it quite frankly scared the living shit out of me." -- Matthew Stearns
What would die would be the GM/Ford brand names along with the pension plans and other UAW union benefits. Which frankly is a good thing for the US auto industry in the long run.
Yes, because the wage declines experienced in America due to competition for low paying jobs with no benefits leads to more low paying jobs with no benefits.
Germany still manages to have strong unions, competitive products, and they actually pay their pensions, because they're required to by law. The only people that benefit from union busting are the CEOs that make 300 times their average worker's salary, versus European CEOs who make about 35 times more than their average worker.
If you want to know which policy is more valuable, take a look at the Euro and the Pound versus the Dollar. This anti-Socialism nonsense is based in a fantasy world where facts are non-existent, and anecdotes trump reality.
There are economies of scale in the auto industry, but the price of an individual model still doesn't drop much.
The choice of car body material is illustrative. Fiberglass is cheaper than sheet metal for small production runs, since you don't have the up front cost of tooling up expensive sheet metal stamping machines. Sheet metal is cheaper than fiberglass for large production runs, since you can amortize the cost of the stamping machine over many units and there is less labor cost per unit. Once you have gone into production with a fiberglass body, it is not feasible to re-tool your assembly line to use sheet metal instead of fiberglass, so as to achieve an economy of scale. Such a change would a) totally disrupt the assembly line, and b) force you to redo all of your safety tests, etc.
Generally speaking, in the auto manufacturing business, you decide how many vehicles you are going to make and what economies of scale you will see years before the first vehicle is made. If you guess wrong, you don't get a chance to change your mind.
So, in the case of Tesla, if the current model is wildly successful, its price is still unlikely to come down. Instead, they will introduce a follow-on model with more planned units and a lower price from day one.
http://xkcd.com/756//
Tesla is nothing but a exotic car company. They build toys for the rich and often go out of business unless some real car company buys them for a halo brand.
Yea Tesla was cool but not really important. What bothers me more is I fear that GM will build the Volt and nobody will buy it That will be a real blow.
See my blog http://ilovecookes.blogspot.com/ for light hearted technical information.
environmental nightmare
So... not familiar with the environmental risks of LiIon batteries, eh? Hint: The whole battery pack is less of a "nightmare" than the 12V lead-acid battery your car contains as a mere auxiliary to the environmental problems it causes in normal operation.
The enemies of Democracy are
RS
Shoes for Industry. Shoes for the Dead.
So it gets 140 miles per gallon of water? I'm confused. I thought it was electric. What meaning does MPG have for an electric car?
If your product works, or at least appears to, and you have a sound plan for getting it to market, where it will be purchased, then SOMEONE will loan you the money.
That is not even remotely true. I've tried to raise money and fairly often work with bankers and VCs. Having a good product and a good plan are rarely enough by themselves. A very significant part of getting capital is what the lender thinks of you, the borrower, personally. Your character, how you present yourself and your track record of creating successful ventures usually matter more than the particulars of your product and plan.
Lending is a relationship business and anyone who has tried to raise money (like me) or lent money will tell you so. Lenders don't really invest in business plans - though business plans are important; what they really invest in is you, the borrower. If you are some random person who is not known the the lender and you don't have a track record of successful ventures, you are going to have a MUCH harder time raising money.
Furthermore in a market like right now formal lending institutions sometimes simply won't lend to anyone - regardless of their credit worthiness. The banks and investment houses are afraid of losing their capital because they can't predict who is safe to lend to. They don't know who they can reliably lend to because there is so little transparency in these exotic securities we've all become far to familiar with recently. Credit markets work on confidence. In 1999 it was extremely easy to raise money, in 2002 and right now not so much. There is always money being lent but that doesn't mean everyone with a decent plan can get adequate funding.
Maybe, like Nickolai Tesla, they were just destined to have a great beginning but go nuts toward mid life.
Nikola Tesla had a uniquely staggering natural insight. He was almost single handedly responsible for AC and polyphase power systems, and the AC motor; and made great contributions to ballistics, radio, radar, robotics, remote control, nuclear physics.
Tesla was a millionaire at 40 (when a million dollars was an astounding amount of wealth), and would have been the world's first billionaire had he not torn up his contract with Westinghouse because of his social conscience.
I hardly think Tesla Motors can be compared with Nikola Tesla, but at least they recognize his greatness, and the fact that he invented a key part of the technology that enabled their dream.
Several dozen. They're only a small fraction of the way through the preorder list, though.
This headline is quite misleading. Tesla is not about to go "belly up". Tesla had an extremely ambitious scale-up plan (one might say overambitious), trying to get the Model S not only onto the market, but in mass production. The current credit crisis really can't support that kind of expansion from a new company like Tesla. Which, really, is why this crisis is such a disaster, especially for cleantech. Innovative cleantech companies are generally high risk, high reward. Right now, the market can only tolerate low risk. Hence, Tesla is basically undoing part of their expansion and will be focusing more on Roadsters until they get into the black rather than trying to leap ahead to the Model S. Given their preorder list, Tesla is guaranteed a revenue stream so long as they can deliver product faster than they're burning money (and they just cut some of the burn)
Isn't it enough to know that I ruined a pony making a gift for you?
Tesla had an amazing opportunity to capitalize on an emerging market yet, like most rich-prick driven, Valley companies, chose to ignore the masses at their own peril.
Tesla will no doubt become the Deloren of our time!
Bravo fucktards!
I love the idea of electric taxis! Most taxis are only used to ferry one or two passengers, so there is no need for the huge six cylinder sedans currently in use.
Here in the UK, taxis (well, minicabs, not "London Taxis") are usually Skodas/VWs, Mercs, Toyotas/Lexuses or Citroens/Peugeots, in no particular order. Why? Because they all have excellent diesel engines...
I have noticed more Prius taxis getting about, and can't help thinking this is something governments should be encouraging. A lot of taxis run basically 24hrs a day, so a full electric would be impractical until super-capacitors are a reality, but hybrids are a great fit for the purpose.
Exactly. There probably isn't a better use for a hybrid - it's almost always only ever going to do town speeds, and as you say it's running almost continuously. Since the "London Taxis" went from big clattery old Landrover engines to smaller lighter PSA Group engines, there's loads of space under the bonnet - a hybrid black cab would be utter win.
The Tesla is a great idea, but they tried too hard to make it really fast. The original idea was to have an air-cooled electric motor and a one-speed transmission. But they couldn't quite get the top speed they wanted, which was somewhere above 125. So they went to a two-speed transmission, and the first transmissions wore out rapidly. Then they went back to a one-speed transmission, and tried water-cooling the motor so they could pour more current into it. This ran up their costs, delayed shipping of the product, and made the thing more complex. If they'd settle for a top speed of 110 MPH, the thing would be much easier. It would still have the acceleration.
More fundamentally, "bling" is dead. It died about two weeks ago. The luxury industry is terrified right now. It's very clear that we're in for a long, worldwide recession. Expensive status symbols are so over.
I see Tesla cars on the road regularly. But that's because I live near the Silicon Valley dealership. I think they demo the thing by driving past my house and out to Canada Road near Crystal Springs Reservoir, which has a nice scenic route with little traffic where they can speed. I just hope they don't wipe out a bicyclist out there.
They do "woosh" by without engine noise, as advertised.
Which would you rather own, 5% of Hyundai Motors, or 50% of Rolls Royce. I've confronted this model in software startups too. Early stage, people love to do "4 legged sales for six figures". I think maybe it's easier to sell to VCs. I've never been with a company that had a good plan to move downscale and increase volume, where MOST OF THE MONEY IS.
The smarter money is on Aptera. It's got roughly a $30,000 price tag. That's still a bit more than a low-end economy car; but the Apteras are sleek and different looking. At least a few people will want to have their "space ship" looking car in the driveway, and when the neighbors find out it gets 150mpg, the looks won't matter. Of course, a lot of this depends on how gas prices move. I hate to say this, but if we have just one year of sub $2 gas, people will forget about mileage until the next crisis.
I was tempted to put down my $500 and reserve an Aptera; but given the track record of these companies I decided not to do that.
For all intensive purposes, "whom" is no longer a word. That begs the question, "who cares"?
Is this the same Slashdot who jumps on everyone as soon as they someone says that NASA never did anything useful? How about the gerabox that Tesla developed that was unlike what any other manufacturer did? Or the engineering involved in making an electric car with the range this had? Or how much it is pushing the demand and money going into battery development? A lot of good things come out of Tesla.
Lots of new technology starts out as toys for the rich. Don't knock them for being that. Tesla is doing what we have wanted GM to do for decades and they have refused: innovate. That innovation doesn't have to solve every problem, or even any problem at all. It just has to push what we can do. Tesla is doing that.
Next time Intel comes out with a high-speed chip that wastes heat and is too expensive for you. Just remember that in 2 years that same technology will be shrunken, optimized, and 10,000 a low-end laptops.