New "MP3 100% Compatible" Logo For DRM-Free Music
Sockatume writes "A coalition of seven UK digital music stores have created a logo for DRM-free, MP3 music. The 'MP3: 100% Compatible' logo allows the stores to emphasize the advantages of the format, namely that MP3 files will run on any device and won't keel over and die as DRM-laden files are wont to. The BPI — the UK equivalent of the RIAA — is backing the scheme, emphasizing that it will also allow users to identify legitimate stores."
You are mistaking "compatible" with "open". .ogg is open, but is compatible with significantly fewer devices and computers at the moment. I don't think my computer will play it (though I could download a codec for it if I cared), and I know my phone, portable music player (aka MP3 player), and car stereo can't play it.
Proprietary or not, MP3 is THE audio format to play. Give an ogg file to most people, they are almost certainly not going to be able to play it without some hass.e Most audio devices don't play ogg files, while most audio file player devices can play MP3.
How does use of the logo show you're legit? I bet there are plenty of pirate and torrent sites that could stick that logo right on their front page today.
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Because it's hard, if not impossible to find a player that doesn't support MP3. You actually have to look for OGG or FLAC support while buying. This is about making it easy for consumers, not forwarding the agenda of open source/format nazis. Maybe, just maybe, something not completely open is actually...good?
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No kidding.
A non-geek friend of mine bitched about this last week. He's nearing 40, doing well, and is a big metal fan. He was trolling memory lane on YouTube, and decided to go get some more albums of one of his old favorites. The store had a deal on the band's full boxed set -- sweet! -- then he noticed the DRM tag. He took it to the till and asked the clerks if he'd be able to play the tunes on his iPod. Clerk 1: "I dunno." Clerk 2: "Probably not."
Downer: no sale. He's such a nice straight-up guy he wrote the Lable about it. Got no reply of course, which pissed him off more. I nodded through this and explained again why DRM sucks - it fucks over the legit customers like him, while not slowing down the pirates.
This new "100% Compatible" logo is /exactly/ what he (and the store clerks) needs. It's due. Regular customers are fed up with this shit now, not just geeks.
having worked in the music industry i'd tend agree with you. i think this initiative, especially the fact that it's backed by a powerful trade group, will send a strong message to record labels and artists.
while i'm hoping my boss learned his lesson after receiving a bunch of complaints and product returns on music CDs using standards-breaking DRM (i think a rep from Megaforce, our distributor, sold him the idea originally), i suspect the notion of DRMing future releases is still in the back of his mind. and, honestly, even without the product liability issues that come with CD DRM technology, it's still a huge waste of money that alienates customers/fans.
resources wasted combating "piracy" and on anti-consumer policies/tactics like DRM, or any other means of restricting consumer freedom, would be better used on music promotion. record labels can't dictate to consumers how they can or can't use the music they've purchased. online file sharing, like swapping cassettes or CDs, is an timeless constant. the smart labels will use this to their advantage rather than try to fight human nature.
record labels spend millions of dollars each year on promotion, whether it's buying spins on the radio, paying for TV/radio commercials, taking out ads in magazines & one-stops, printing fliers, putting your tracks on listening booths, co-op promotions, etc. it's all about getting the music out there, getting the band's name out there. you let people listen to your music for free on the radio, and you grow your fan base. in fact, the more plays you get on the radio, the more albums you sell. the industry understands the value of this kind of _paid_ promotion, but when it comes to free promotion, they just can't seem to wrap their heads around it. so they actually waste money to try to stop it.
instead of worrying about the music "pirates" who don't pay for music, which is really a relatively small percentage of the population that you're never going to reach anyway, why not exploit the marketing value of the internet. viral marketing the most effective, and simultaneously cheapest, means of increasing your fan base, and subsequently your customer base. so it makes much more sense to distribute DRM-free MP3s that people can share with their friends and let file sharing work for you through viral marketing.
As I understand it they don't approve of all decoders, but allow them. As I understand it they will fight arm and leg for encoders though, as they see that as their money maker. I may be talking out of my ass though, so mod me accordingly.
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Well, if you use the logo and don't provide MP3 files to your customer, I'm pretty sure you've just gone and opened yourself up to a false advertising lawsuit.
Doesn't address piracy issues, but then again I don't tend to associate piracy issues with retail stores or well-known online sellers like Amazon.
How are sites slashdotted when nobody reads TFAs?
I'd say their willingness to allow a distinction to be drawn between an open format and their restricted garbage is a temporary phenomenon. Odd in a way, since they (and their ilk elsewhere) have spent a lot of money convincing buyers that DRM-infected files are just as good as unencumbered ones.
I disagree. It is not odd at all.
They are trying to break the back of iTunes and preventing anything like it from ever arising again.
It drives them insane that a 3rd party has the kind of market power that lets it set pricing on their product.
[Fuck Beta]
o0t!
And iTunes is the monster they created. "Hey, let's insist on DRM for all online music stores! Whatcouldpossiblygowrong?" The irony makes me feel all warm inside.
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Are there even any unhacked non-PC devices that play FLAC? Nothing against FLAC
FLAC is currently the most popular Lossless compressed format for hardware players.
High end living-room digital players usually support it. Some offer services where you send your CDs and when you receive your player it's pre-loaded with FLACs of your music (like Olive for example)
Several Jukebox also exist with support for FLAC, like in car systems from PhatNoise's.
Logitech's latest Squeezbox supports it too, for a more recent example.
For more detailed and longer list see FLAC's own list.
In addition to all these branded software, don't forget also about all the countless of no-name "multimedia-harddisk-case" (small box usually centered around some miniITX board running a small embed linux-based mediaplayer. Sold pre assembled in store and buy-your-own-harddisk in computer shops). Granted most of them DO use Linux and PC-like hardware. But they are sold as ready-to-use appliance, like your DSL/Cable modem and Wifi router (which is most likely to run Linux, too).
In short the fact the iPod doesn't play it, and Microsoft's "Play-for-Sure" logo forbids it in the USA, doesn't mean that the rest of the world isn't already using it.
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It's called "Insightful". Just look around for some examples of its proper usage.
"Cool. So everybody... "
Right at the word 'everybody' is where you indicate that you missed the point entirely.
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