Nationwide Domain Name/Yard Sign Conspiracy

robertjmoore writes "Everywhere I go lately, I see these lawn signs that say "Single?" and then give a URL with my town's name in it. Being a huge business intelligence geek with too much time on my hands, I decided to track down who was behind them and wound up uncovering ten thousand domain names, a massively coordinated and well-funded guerilla marketing machine, and the $45 Million revenue business hiding behind it all. Hot off the presses, these are my findings."

Comments

Guerrilla Marketing

[apt142]

This is extremely fascinating. I'm not quite sure how it becomes news for nerds. But fascinating none the less.

Re:Guerrilla Marketing

[Red Flayer]

Why is it news for nerds? The same reason you found it fascinating.

Guy observes something odd related to his field of work.

Guy notices more oddities, all related.

Guy gets an itch to figure out what is going on, and scratches the itch.

Guy keeps on scratching until he's completely satisfied.

Seriously, what nerd hasn't done the same thing in their particular field of interest? Whether it's the grepping to find instances of an odd item in your logs, or statistical analysis to compare voting records by state to federal balance of payment figures, or figuring out how to make the pelvic actuators on your girl robot work properly, one thing all nerds have in common is sleuthing.

Nerdhood, to me, is defined by inquisitiveness and a strong dedication to finding answers and increasing our knowledge. So yes, it's news for nerds, since we can all relate to the author's search for truth.

Re:The "from the..." Department

[Anonymous Coward]

I think that, quite frankly, one of the most painful issues with being single for geeks is when we have friends who constantly enjoy the pleasures of physical relationships. I, for one, have a friend who is constantly "pulling women from the bar" because "variety is the spice of life". Sure, he's always complaining to me that he will never find a good girl... But at least he's getting to have some fun in the sack.

For us pragmatic geeks who think about consequences, consider other peoples feelings, and simultaneously have the same mammalian urges as our more risky, wreckless friends, it's clear how one can feel that being lonely is tragic. ... comming from a 24 year old virgin who has more experience writing in assembly than hacking into panties.