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What The Banned iPhone Ad Should Really Look Like
Barence writes "To demonstrate just how misleading the latest (and now banned) iPhone television ad really is, PC Pro has recreated it using an iPhone 3G and a Wi-Fi connection — with laughable results. Apple was forced to pull the advert today after the Advertising Standards Authority (ASA) decided it exaggerated the speed of mobile browsing. 'In the 30-second clip the iPhone is shown loading a webpage, finding its current location in Google Maps, opening a PDF from an email and finally taking a phone call. The ASA concluded that the iPhone cannot do what was shown in the mere 29 seconds afforded in the advert, ruling that it was misleading.' Try it for yourself and you'll undoubtedly agree."
Actually, I did the whole test and did it in 42 seconds on 3G. Here are the results:
14 seconds to load the apple iphone page (the main google page loads in about 8)
10 seconds to load my location on gps
10 seconds to load a pdf attachment from an email (exchange, 100KB pdf)
8 seconds to call my house (I dialed it directly).
The same test took about a minute an a half on wireless (my iphone doesn't gps well on wireless and took over a minute).
My iphone is not unlocked either, and I am on Rogers in Canada. Maybe our 3G is different, but I doubt it. Also, the same pdf from a pop3 account took 36 seconds, so that might also make a difference.