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"Cyber Monday" Expected To Draw Virtual Crowds

Anti-Globalism writes with this excerpt from PCWorld: "Last year, consumers spent $733 million on Cyber Monday, and it's expected to be even bigger this year. According to a survey by online shopping site Shopzilla for the National Retail Federation's Shop.org, nearly 84 percent of online retailers plan to have a Cyber Monday promotion on December 1. That's up from just 72 percent last year and zero percent in 2005, says Shop.org executive director Scott Silverman."

4 of 133 comments (clear)

  1. Who can afford it? by elrous0 · · Score: 5, Insightful

    I just got a pay cut at work, I may even lose my job if things don't turn around, and my mortgage is now worth more than my house. Not really in a spending mood right now.

    --
    SJW: Someone who has run out of real oppression, and has to fake it.
    1. Re:Who can afford it? by Sporkinum · · Score: 4, Insightful

      I was a dumbshit and made double payments on my house and paid it off this year in 11 years total. I should have let my rich uncle "Sam" pay it off for me. I also paid off my credit cards too. All a few months before the economy tanked. BTW.. its called living within your means.

      --
      "He's lost in a 'floyd hole"
  2. Just Hype by victim · · Score: 4, Insightful

    Cyber Monday is just marketing hype. The peak shopping days come later. The goal is to have a recognizable name that people will google up and read their customers' ads. I suppose they owe a big thank you to Soulskill for getting their message out.

    Maybe we can have a slashdot article for Sears' next "White Sale".

    1. Re:Just Hype by Troy · · Score: 5, Insightful

      It's a great example of belief creating reality, however. If people believe that the Monday after Thanksgiving is the biggest online shopping day of the year, then retailers are going to start offering "Cyber Monday Specials." This, in turn, will drive more people to shop that day. Rinse and repeat.

      From a marketing point of view, it is actually quite clever.