Google Buys Finnish Paper Mill

raffnix writes "Today, Finland-based paper group Stora Enso has announced that Google is buying the buildings and most of the Summa Mill site, where production of paper was ceased last month, for approximately 40 million Euros ($51.7 million). Obviously the space is most likely going to serve as a data center, which has now also been confirmed by Reuters."

Comments

Media has it Wrong

[AKAImBatman]

Google is buying the buildings and most of the Summa Mill site [...] the space is most likely going to serve as a data center

Shows what the media knows. Haven't they heard of GMail Paper? Here's the spiel from Google:

Everyone loves Gmail. But not everyone loves email, or the digital era. What ever happened to stamps, filing cabinets, and the mailman? Well, you asked for it, and it's here. We're bringing it back.

A New Button
Now in Gmail, you can request a physical copy of any message with the click of a button, and we'll send it to you in the mail.

Simplicity Squared
Google will print all messages instantly and prepare them for delivery. Allow 2-4 business days for a parcel to arrive via post.

Total Control
A stack of Gmail Paper arrives in a box at your doorstep, and it's yours to keep forever. You can read it, sort it, search it, touch it. Or even move it to the trash--the real trash. (Recycling is encouraged.)

Keep it Secret, Keep it Safe
Google takes privacy very seriously. But once your email is physically in your hands, it's as secure as you want to make it.

Is it free?
Yes. The cost of postage is offset with the help of relevant, targeted, unobtrusive advertisements, which will appear on the back of your Gmail Paper prints in red, bold, 36 pt Helvetica. No pop-ups, no flashy animations--these are physically impossible in the paper medium.

With Google's ad revenue suffering due to economic conditions, I imagine they need this new source of revenue very badly. For those who are curious, Wikipedia has a great article detailing the history of this new venture by Google.

Old News? Wrong Headline?

[dmomo]

I thought everyone new that due to the advent of Internet and Google (docs, mail, etc) *ALL* Paper Mills were Finnished.

Re:Data center? A likely story

[Oidhche]

No, I think they're gonna print their own money.

Primatech

[Per Wigren]

Are you sure it wasn't Primatech they aquired? That would fit perfectly with their "Don't be evil" motto.

Mistake in headline:

[MadMidnightBomber]

Should be "Google to produce hardcopy of Internet"