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iPhone App Refund Policies Could Cost Devs

CBRcrash writes "Apparently, if iPhone users decide that they want a refund for an app (users can get a refund within 90 days, according to Apple policy), Apple requires that developers give back the money they received from the sale. But, here's the kicker: Apple will refund the full amount to the user and says that it has the right to keep its commission. So, the developer not only has to return the money for the sale, but also has to reimburse Apple for its commission."

26 of 230 comments (clear)

  1. Not to be an apologist... by Richard_at_work · · Score: 4, Insightful

    But either way, Apple is still providing a service here that both the developers and the consumers are using. Just because the consumer requires a refund doesn't make the cost of providing that service magically disappear.

    1. Re:Not to be an apologist... by Anonymous Coward · · Score: 4, Informative
      From the article:

      Apple charges a 30% commission on all paid apps sold through the App Store. So basically, developers get 70% of a given sale but if the end-user wants a refund, the developer has to pay Apple 100% of the sale.

      We are assuming that Apple still has to pay bank fees on a charge if a consumer wants a refund, but certainly bank charges don't amount to 30 percent.

      The point is that the charges are unfair.

    2. Re:Not to be an apologist... by SausageOfDoom · · Score: 5, Informative

      I'd normally be the last person to defend Apple, but to be fair to them it appears the only time a customer can claim a refund is when the developer doesn't release in time, or releases a broken product. Which makes it sound a bit more reasonable.

    3. Re:Not to be an apologist... by Jahf · · Score: 5, Interesting

      Part of the problem IS Apple though. They take a TON of time releasing fixes and updates for some apps. I've got an app, which was one of the reasons that convinced me to buy an iPhone, that took 3 months for Apple to release the update. But it had been in queue after being submitted by the developer for over 3 -months-.

      Sorry but no, Apple has a cash cow with the store ... and many other companies are releasing competing stores ... Apple should refund the cost to the customer, too. Or have a "restocking fee" that they won't refund and pocket that. Especially since the entity that determines whether the refund will happen is Apple. The entity that determines the validity of a refund needs to have some skin in the decision.

      It won't happen today or even next year ... but Apple is shooting the iPhone in the proverbial foot. Android is continually improving their dev environment and has much better store policies. Blackberry is releasing their store soon and while I doubt their policies are better on the store, their messaging capability still can't be beat. Apple needs to find ways to -strengthen- their position with developers, not piss them off.

      --
      It is more productive to voice thoughtful opinions (reply) than to judge (moderate) others.
    4. Re:Not to be an apologist... by Anonymous Coward · · Score: 5, Insightful

      apple wants fewer, better apps. This is an effective way to do it.

    5. Re:Not to be an apologist... by ConfusedVorlon · · Score: 4, Informative

      not true.

      I get 85-90% of all my sales (on Palm software) that I make through Mobihand.com

      they provide a similar service to the appstore;
      catalogue
      payment processing
      first line support

      of course they don't have the store on the device - and they don't take 3months to approve my apps.

      not that I resent the 30% that apple charge. I actually think it is a fair rate for the excellent job they have done in encouraging users to access and buy apps.

    6. Re:Not to be an apologist... by torkus · · Score: 4, Insightful

      idk why this is modded funny. The biggest problem with open platforms is the huge quantity of junk. By setting a bar (which, honestly, is fairly low) they help eliminate some of the crap. This just refines the process.

      Better that they don't have the good apps buried and not making enough sales.

      I don't really like apple much at all but they built the platform. If you want to develop for it AND use their app store AND use their billing/payment system to earn yourself money...well you play by their rules or go to another platform. It still kinda sucks, but it's their game so their rules.

      --
      You can get rich if you own a politician, but you have to be rich to buy one in the first place.
  2. DoS on developers' bank accounts by tepples · · Score: 4, Interesting

    But either way, Apple is still providing a service here that both the developers and the consumers are using. Just because the consumer requires a refund doesn't make the cost of providing that service magically disappear.

    So how does the developer of a pay application prevent someone from doing a DoS on the developer's bank account by asking readers of his blog to buy the app and get a refund?

    1. Re:DoS on developers' bank accounts by fractoid · · Score: 5, Informative

      Are you insane? O.o if I wholesale a shirt to K-Mart, they sell it and the customer brings it back, I'll refund them what they paid me. There's no way in hell they get their retail price (double or more the wholesale price) out of me though!

      --
      Rampant carbon sequestration destroyed the Dinosaurs' tropical paradise. I'm here to help repair the damage.
  3. My first month of sales by superid · · Score: 5, Informative

    I just got my sales reports for february (my first month) and I have one return. My app sells for $2.99 and I get $2.10 per sale. I was debited $2.10 not $2.99 on this statement so maybe this is not in effect.

    1. Re:My first month of sales by peragrin · · Score: 4, Informative

      shh don't tell that to /.'ers. they don't know how businesses work or their expenses so they think that apple is evil.

      What people really don't understand is that credit card companies double and sometimes triple dip.3% of that $2.99 went to the credit card company. or $.09 since it was a refund they still charge for the transaction. So now it is $.18 Currently Apple has $.89 that is disappearing. Now if there was an error in apples transmission to the credit card company that gets charged too(1 in 20 or so)., and that is just credit card charging fees.

      Apple isn't keeping their share either that too gets refunded. however since slash-dotters aren't lawyers they can't read the legalese that states that.

      Micropayments are doomed to failure as they will never be cost effective as the transaction charges are more expensive than the payments. Of course since users never se those charges they don't understand them.

      --
      i thought once I was found, but it was only a dream.
    2. Re:My first month of sales by wurp · · Score: 4, Informative

      Same here. Feb was my first month, selling for $1.99, one return. I was debited $1.40, the same that I am credited for a sale.

  4. App Store refunds: Much ado about nothing by Anonymous Coward · · Score: 5, Informative

    cnet already looked into this and debunked it two days ago: http://news.cnet.com/8301-13579_3-10205293-37.html?tag=mncol;title

    1. Re:App Store refunds: Much ado about nothing by MightyYar · · Score: 4, Interesting

      As that C-Net article points out, anyone who has dealt with credit card processing companies recently would gladly take Apple's deal - even if they were charging you back 100%, which they are not doing currently. I shit you not, if you make "too much" money, the processing companies will hold your money for up to 6 months - just because they can justify it with their terms of service. The supposed reason is to limit their exposure to chargebacks, and your only recourse is to sue them and lose your merchant account.

      At least, that's my personal experience... :)

      --
      W..w..W - Willy Waterloo washes Warren Wiggins who is washing Waldo Woo.
  5. Credit card companies do this. by Anonymous Coward · · Score: 5, Informative

    not in defense of apple, only that they are all equally evil.

  6. Bad, but not as bad as Visa by Teppy · · Score: 5, Interesting

    I run an online game and "chargebacks" are really annoying. How it works is that if someone calls their credit card company and says "I don't recognize this charge", Visa immediately removes the charge and debits our account the $13.95 monthly fee, plus a $25 "chargeback fee". We then have the opportunity to provide documentation that they really did sign up for the game.

    If Visa then determines that the charge was legitimate, we get the $13.95 back (but not the $25.) If they determine that the charge was not legitimate, then we get neither back, and are charged an additional $25.

    The worst that's happened is that someone used a bunch of stolen credit cards to create dozens of accounts over several months, always being careful to use open proxy servers. So we ended up with $1800 in chargebacks, and no way to stop them!

    What we ended up doing was explaining the situation to everyone in the community, and when this guy contacted any of his in-game friends ("hey it's me, just had to create this new character") they would tell us and we would shut the account down right away and reverse any charges, but what a PITA!

    Eventually this guy moved on, but we never did find him. Some social engineering indicated that he was from playing from internet cafes in Romania, but that's as far as we got.

    1. Re:Bad, but not as bad as Visa by Teppy · · Score: 5, Insightful

      It would hold up in court because I agreed to this by contract, as do any merchants that accept Visa/Mastercard. Discover Card is totally fair though - they reverse the charge, but don't tack on fees, or have a punitive policy when the merchant contests the chargeback.

      Actually, I should do my small part to use market pressure to combat this - give an extra in-game perk, or a token discount amount to anyone that pays by Discover Card. (Or Amex; not sure about the rules for that card.) With a game as small as ours it would be nothing more than a statement, but statements are important. Hmmm...

  7. Myth: RTFA by codepunk · · Score: 4, Informative

    Read the bottom of the article, the wording has been in the contract since day one. In addition Apple charges back the 70% not 100% in the event
    the customer is even able to return it.

    --


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  8. Restocking fee by Anonymous Coward · · Score: 5, Funny

    Duh! It's the restocking fee of course...to offset the cost of putting that icon back among the others at AppStore.

  9. Perfect Business Model for Apple... by fatp · · Score: 4, Funny

    1) Make every Apple staff buy an iPhone
    2) Make every Apple staff buy as much 3rd-party iPhone App as possible
    3) Request refund
    4) ???
    5) Profit!

  10. Re:Every time I see an article about Apple... by malice · · Score: 5, Informative

    This is all fairly silly... Apple does not keep the 30%:

    Updated 4:00 p.m. - An Apple representative said the company's policy concerning refunds and developers is that when a refund is granted on a purchase made through the App Store, Apple returns the customer's money and debits the developer's account by 70 percent of the application price, or the revenue the developer had gained on the sale. The company does not charge the developer an additional 30 percent during the refund process, the representative said.

  11. Apple declares: "OK, we're evil" by David+Gerard · · Score: 5, Funny

    After bricking unlocked iPhones, kicking applications off the iPhone store that might even slightly compete with iTunes in the far future, filing a wave of patents on basic well-known computer science and openly sodomising iPhone developers in the city square of Palo Alto, Apple Inc. today filed a Form 8-K with the Securities and Exchange Commission declaring that it was openly adopting Evil(tm) as a corporate policy.

    "Fuck it," said Steve Jobs to an audience of soul-mortgaged thralls, "we're evil. But our stuff is sooo good. You'll keep taking our abuse. You love it, you worm. Because our stuff is great. It's shiny and it's pretty and it's cool and it works. It's not like you'll go back to a Windows Mobile phone. Ha! Ha!"

    Steve Ballmer of Microsoft was incensed at the news. "Our evil is better than anyone's evil! No-one sweats the details of evil like Microsoft! Where's your antitrust trial, you polo-necked bozo? We've worked hard on our evil! Our Zune's as evil as an iPod any day! I won't let my kids use a lesser evil! We're going to do an ad about that! I'll be in it! With Jerry Seinfeld! Beat that! Asshole."

    "Of course, we're still not evil," said Sergey Brin of Google. "You can trust us on this. Every bit of data about you, your life and the house you live in is strictly a secret between you and our marketing department. But, hypothetically, if we were evil, it's not like you're going to use Windows Live Search. Ha! Ha! I'm sorry, that's my 'spreading good cheer' laugh. Really."

    --
    http://rocknerd.co.uk
  12. Re:Every time I see an article about Apple... by geoff2 · · Score: 5, Insightful

    Every time I see an article about Apple which gets basic facts about the company's policies wrong, I get just a little more annoyed.

    Seriously. There is no "90-day" refund policy. Read the iTunes Store terms and conditions -- no mention of a 90-day period. In fact, the only mention of refunds is that you can get a refund if they can't deliver the purchase to you; otherwise, as it clearly states, "no refunds are available."

    Moreover, there are thousands of app store applications and developers. Is there a single one who has complained about this refund policy screwing them over?

    Methinks overheated rhetoric like the one in this post and tomhudson's below about how developing for the iPhone used to be fun but is now "about money and control and refunds and chargebacks" is farcical.

  13. Re:Every time I see an article about Apple... by lastchance_000 · · Score: 4, Insightful
    Yet, they put the language in there. "But we promise we won't use it!"

    Most likely they won't, but then they should have written the agreement to reflect that, instead of making developers dependent on their benevolence.

  14. lets do the math by v1 · · Score: 4, Informative

    from TFA:

    "Let's say you sell a 99-cent app. You get 70 cents per sale. You sell 1,000 copies and make $700. Let's say your return rate is a whopping 3 percent (good God! Why are 3 percent of your customers returning the product?!). So you pay back $30; net $670.

    and further...

    Transaction fees for online credit card processing can run as high as 25 cents to 30 cents per transaction, plus a percentage of the amount. But consider the 99-cent application, the most predominant price used on the App Store.
    A micropayment transaction (less than $10) processed by PayPal carries a 5-cent transaction fee plus 5 percent of the amount. Assume that Apple has negotiated a similar fee with its payment processors; it would therefore be charged roughly 10 cents on each 99-cent purchase, reducing its cut of that sale to 20 cents. If it were charged a similar amount for a refund, its cut would be down to 10 cents.

    Obviously, Apple, with the biggest music store in the United States, processes an awful lot of small transactions and therefore probably gets some sort of attractive volume discount that's less than the example provided above. But that doesn't mean that it gets that service for free: processing transactions on the Internet costs money, whether you are Apple or Joe Developer.

    Updated 4:00 p.m. - An Apple representative said the company's policy concerning refunds and developers is that when a refund is granted on a purchase made through the App Store, Apple returns the customer's money and debits the developer's account by 70 percent of the application price, or the revenue the developer had gained on the sale. The company does not charge the developer an additional 30 percent during the refund process, the representative said.

    So it would appear that Apple is at least being as nice about this as all the other publishers, isn't creating any outrageous chargebacks, and has said this was their policy from day 1, two important things the submitter seems to have overlooked in their summary.

    Any credit card purchase you make, if you take it back and get a refund, you get 100% of your money back. What happens to the 3-7% the credit card processor skims off the sale? The store doesn't get it back, the manufacturer doesn't cover the charge. The store loses that money, every time. Same thing here, Apple is just passing that small loss onto the developers. But I do see a difference, if you return an item to WalMart then WalMart (the store) eats the difference and Sony or whoever isn't affected. But with ITMS, Apple is providing the devs a service for that cut, whereas WalMart isn't providing Sony a service really. Apple believes that this tilts the burden of the loss to the devs. Also to be fair about it, the devs are chiefly responsible for the number of times their apps get returned. ;)

    --
    I work for the Department of Redundancy Department.
  15. Re:card processor holds - get a real bank by cerberusss · · Score: 4, Funny

    I once got a heated twenty minute lecture on this subject from a San Francisco bondage model

    In other words, she tied you up in conversation?

    --
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