Spam Back Up To 94% of All Email
Thelasko writes "A NYTimes blog reports that the volume of spam has returned to its previous levels, as seen before the McColo was shut down. Here is the report on Google's enterprise blog. Adam Swidler, of Postini Services, says: 'It's unlikely we are going to see another event like McColo where taking out an ISP has that kind of dramatic impact on global spam volumes,' because the spammers' control systems are evolving. This is sad news for us all."
Every email address that is not an actual word doesn't seem to have any problem with spam for a number of years until I inadvertently have myself logged in when visiting one of those cookie catcher sites... generally with lots of chinese letters and related to a recently released mainstream movie... stopped doing that when I realized if I started being patient I could just get it at redbox.
I'm personally glad I don't have to run my own mail server anymore. Having to fight the constant battle against spam can seem like an uphill battle. I'm happy enough with Google Apps, very little spam gets through the filters and it's very rare to get a false positive.
Despite the fact that my mail email address is not published online anywhere and I'm very careful who I give it to (I use different addresses for completing forms online) the amount of spam that Google filters out is still amazing.
There must be a lot of stupid people out there that respond to this stuff, it wouldn't exist if it wasn't profitable.
Just because your ISP is filtering the email sent to your inbox, doesn't mean that it's not been sent. Spam messages are congesting the ISP -> ISP links, and that hurts the companies delivering the email services.
In short, spam works because it is profitable. Spammers don't sent out spam just because it annoys people, they send it out because they make money off the products that they push through spam.
While this is partly true, it's definitely not the only way spammers make money. Spammers also make money by 1) selling their services to businesses who want to sell products, collecting their fee in advance regardless of any products sold; 2) running penny stock pump&dump schemes; 3) Nigerian 419 scams; 4) Phishing; 5) selling mailing lists to other spammers; 6) other creative ideas I haven't thought of.
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I've said it before- Email Certification.
Want to run a Certified Email server? Go to your ISP (or other such companies that may arise to offer the service). They check you out (Are you who you say you are? Do you have valid contact information? Etc...), then have you produce a Public/Private key pair. You give them the 'Public' key, and keep the 'Private' one to configure your email server with. Your email server must add an additional header with your Certifier's Certification Server (usually their email server), and a header that is encrypted with your Private key.
An email client that is Certification-compatible will, when it receives an email, look to see if it has those two headers. If not, it will handle it according to the user's wishes. This means NON-Certified email might be deleted, or sent to a different folder, or whatever. Whitelists/blacklists are still possible.
If the email has the headers, the email client will connect to the Certification Server listed in the one header, and download the 'Public' key to attempt to decrypt the other header. If the decrypted header is valid, the client treats the email the way it is configured to, usually by placing it in the Inbox. Again, whitelists and blacklists can still be used.
Here's the most important part: If the user receives Spam that is Certified, they can easily report it to the Certifier (email clients would have a 'Report Certified Spam' button that automatically shoots an email off to the Certifier, for instance). The Certifier can then contact the owner of the Certified Server and notify them of the spam. This gives the server owner a chance to stop the spam, in case the server was hacked or the spam was accidental. If the Server owner does not stop the spam, the Certifier simply pulls the Certification, by removing the 'Public' key on their server. From that moment forward, ALL email the Email server in question sends will be NON-certified (and quite frankly, probably deleted by the recipients).
If the Certifier refuses to do anything about the Spamming Server (because they are 'in on it', friendly to spammers, or just incompetent), then ALL Certifications from that Certifier can be marked as 'bad', either on a client-by-client basis, or thru the use of a Certifier black-list.
-There is no 'Central Authority'- your ISP Certifies you for a modest fee.
-You can still send non-certified email, so hobby mailing lists and the like are not affected- the people who receive the mailing list might just need to whitelist it.
-Legit email will (eventually, almost always) be Certified, so Certified emails can be sent straight to the Inbox. Non-certified email will (eventually, almost always) be spam, so it can be trashed.
-Any spam that is sent from a Certified server will quickly be reported by pissed-off recipients, and quick action will be needed to avoid that Certifier (and ALL the servers it has certified) from being put on a blacklist.
-Spam will dwindle as Spammers either move to 'spam-friendly' Certifiers (which are blacklisted so the spam never gets thru anyway), or will spend huge amounts of money switching ISPs every 2-3 days to get re-certified over and over. Of course, ISPs could take a clue from the Las Vegas Casinos, and keep a 'black book' of known spammers, and check new clients against them before Certifying them.
-This system does not need to be adopted all at once. Certified and non-certified emails can be handled both by email clients that are Certification aware and not.
It may not be perfect, but it'd be a good start.
What about short term pain for long term gain?
When someone as massive as google gets a confirmed spam address, simply respond back with many replies that are as good as genuine replies. Spam them with a few thousand and finding one becomes too difficult, therefore the business model falls away.
I know this is increasing spam short term, but remove the business model and it should stop long term. If other sites (yahoo etc) pick up a similar system for a coordinated effort can't spam be stopped?