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Appeals Court Rules Against Google On Keyword Ads

Eric Goldman writes "The Second Circuit Court of Appeals ruled against Google in Rescuecom v. Google (PDF), a trademark infringement lawsuit over Google's keyword advertising practices. The court said: 'The Complaint's allegations that Google's recommendation and sale of Rescuecom's mark to Google's advertisers, so as to trigger the appearance of their advertisements and links in a manner likely to cause consumer confusion when a Google user launches a search of Rescuecom's trademark, properly alleges a claim under the Lanham Act.' While this result hampers Google's ability to end trademark lawsuits early, the case is still at an early stage and Google could still win."

3 of 39 comments (clear)

  1. i just got off the toilet by Anonymous Coward · · Score: -1, Troll

    i shit out an obama.

    plop!

    1. Re:i just got off the toilet by larry+bagina · · Score: -1, Troll

      Ever take a shit then an hour later you need to take another shit? Now I'm not talking diarrhea, or squirrelly brown rope, I'm talking rugged manly shits. Well, I call the second one a "Biden".

      --
      Do you even lift?

      These aren't the 'roids you're looking for.

  2. i just got off the toilet by Anonymous Coward · · Score: -1, Troll

    i shit out an obama again!

    plop!