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Google CEO Warns Newspapers Not To Anger Readers

Barence writes "Google CEO Eric Schmidt has hit back at newspaper bosses, warning them that they risk alienating readers in their war against news aggregators such as Google News. 'I would encourage everybody to think in terms of what your reader wants,' Schmidt said at a conference for the Newspaper Association of America. 'These are ultimately consumer businesses and if you piss off enough of them, you will not have any more.' Schmidt's rebuke follows a sustained attack on Google by newspaper bosses such as Rupert Murdoch, who have accused the search giant of 'stealing' their content without payment." Schmidt also suggested that newspapers need to expand their distribution methods to make better use of mobile technology, and a NY Times piece argues that the Associated Press' struggle against aggregators is futile since they're largely trying to give news stories to consumers for free anyway.

11 of 328 comments (clear)

  1. Google Lawyer Alexander Macgillivray's Blog by eldavojohn · · Score: 5, Informative
    On his blog, entitled "Google Public Policy", Alexander Macgillivray weighed in as well (and since he's Associate General Counsel for Products and Intellectual Property for Google this may have more weight than the CEO).

    He makes a pretty common argument that Google News actually helps every news service as opposed to the AP's claims of hurting them (maybe even stealing from them).

    And then he defaults to fair use:

    In the U.S., the doctrine of fair use enshrined in the US Copyright Act allows us to show snippets and links. The fair use doctrine protects transformative uses of content, such as indexing to make it easier to find. Even though the Copyright Act does not grant a copyright owner a veto over such uses, it is our policy to allow any rightsholder, in this case newspaper or wire service, to remove their content from our index -- all they have to do is ask us or implement simple technical standards such as robots.txt or metatags.

    And remember folks, he is a lawyer (although I am not).

    --
    My work here is dung.
    1. Re:Google Lawyer Alexander Macgillivray's Blog by itlurksbeneath · · Score: 5, Insightful

      Ah, the state of corporate America these days. When the options boil down to - spending 20 minutes of a computer analysts time to put a proper robots.txt file up or spend tens of thousands of dollars to drag another company into court - and you pick the latter option?

      What's the real motive here?

      --
      Have you ever considered piracy? You'd make a wonderful Dread Pirate Roberts.
    2. Re:Google Lawyer Alexander Macgillivray's Blog by nb+caffeine · · Score: 5, Insightful

      To make the lawyers rich

      --

      "Something's wrong with you...and I hope we never do meet again." - Deftones When Girls Telephone Boys
    3. Re:Google Lawyer Alexander Macgillivray's Blog by russotto · · Score: 5, Informative

      Ah, the state of corporate America these days. When the options boil down to - spending 20 minutes of a computer analysts time to put a proper robots.txt file up or spend tens of thousands of dollars to drag another company into court - and you pick the latter option?

      What's the real motive here?

      Putting up robots.txt doesn't solve the problem. That gets them off Google and the other aggregators, but doesn't get them what they want, which is either

      1) To prevent Google and the other aggregators from aggregating at all (otherwise, having everyone but themselves on Google is pretty much corporate suicide)
      or
      2) To force Google to both aggregate AND to pay them for it.

      Unfortunately for them, 2) pretty much requires legislative action. Even if they were to get the courts to declare aggregation to be copyright infringement, Google could just cut a deal with the smarter and/or more hungry papers to aggregate their stuff for free, leaving the whiners out in the cold with neither direct revenue nor eyeballs.

    4. Re:Google Lawyer Alexander Macgillivray's Blog by MrMarket · · Score: 5, Insightful

      The Parent and GP are missing the point. Publishers want their content in Google News -- they just want Google to pay them for it.

    5. Re:Google Lawyer Alexander Macgillivray's Blog by relguj9 · · Score: 5, Funny

      The Parent and GP are missing the point. Publishers want their content in Google News -- they just want Google to pay them for it.

      *WHAM!*

      That's the sound of the hammer connecting with the nailhead.

  2. Dirty Schmidt by Thanshin · · Score: 5, Funny

    "Being as this is Google, the most powerful media aggregator in the world, and would blow your head clean off, you've got to ask yourself one question: Do I feel lucky? Well, do ya, punk?"

      Eric Schmidt's

  3. This Just In... by Jawn98685 · · Score: 5, Insightful

    When it comes to what news "consumers" want, Google CEO "gets it". Old media CEO's don't. Film at eleven.

    OK, so this ain't exactly news, but jeezuz, how hard is it to grasp the fact that a large number of the eyeballs viewing your "news" arrive at your web site via a link on Google news?

    Hey, Eric. Cut one or two of them off for a week. Given them a heads up first, and suggest that they pay attention to their traffic numbers. Then let's all ask their board of directors what they think of how things are going when no one "steals" their content.

    1. Re:This Just In... by jacksinn · · Score: 5, Interesting

      but jeezuz, how hard is it to grasp the fact that a large number of the eyeballs viewing your "news" arrive at your web site via a link on Google news?

      The president of the internet division of the newspaper conglomerate I work for actually said this in response to a manager suggesting working more closely with Google to improve SEO: "We don't want users to search for our site. We need to focus on the users who are on our site and make it easier for them to find the content they want via our internal search." Yeah. We don't want silly new readers. And we don't want readers to be able to find us on search engines. They should just know to come here and when they're here, they'll then learn how to use a search engine - our search engine. I bet our search algorithms are totally better than google's.

      --
      Life==Jeopardy. All the answers are right in front us - the hard part is coming up with the correct question.
  4. He may be a lawyer, but he doesn't understand by VShael · · Score: 5, Insightful

    'These are ultimately consumer businesses and if you piss off enough of them, you will not have any more.'

    He may be a lawyer, but he doesn't understand who the consumers are in the newspaper model.

    Newspapers, like much of modern media, sell audiences to advertisers.
    So asking the news media to think of their readers, is meaningless. They never do, except as a product to sell to the advertisers.

    This is ultimately an Advertiser business.

  5. Newspapers abrogated their social contract by Phoenix666 · · Score: 5, Insightful

    long ago. It has been at least a decade, possibly longer, since American newspapers decided to stop reporting and become repackagers of AP feeds. If you saw Google News when it first started, that fact was so glaringly, embarrassingly obvious that they took it down. That is, every single paper they were pulling from had the exact same articles, pulled from the AP, with perhaps a minor title change or slight change to the wording. The San Jose Mercury looked almost identical to the Boston Globe.

    Then you have the abject failure of newspapers to investigate and confront at least two of the biggest disasters to occur in the past decade, the thin fabric of lies the Bush administration peddled to take the country into Iraq, and the financial collapse that we're currently suffering through. They merrily went along with the charade. The Grey Lady, the New York Times, for instance stood four-square behind its shill Judith Miller then, and still employs the hack Adam Nagourney whose spintastic gibberish would have gotten his ass insta-fired at the New York Times of 20 years ago.

    And the final vestiges of editorial spine are snapping. George Will published blatant, factually incorrect statements in an op-ed of his last month that the Washington Post has yet to even address, much less issue a retraction for.

    Newspapers therefore abandoned their core value proposition, to be sources of useful information, a long time ago because it was cheaper. It's just taken a while for citizens and readers to realize that and act accordingly.

    So really, the Internet is only killing what was already dead. But increasingly major investigative style news is being broken by bloggers and citizen journalists, so there is a hope that online real reporting will live again.

    --
    Do what you can, with what you have, where you are.