Slashdot Mirror

← Back to Stories (view on slashdot.org)

Google Losing Up To $1.65M a Day On YouTube

Posted by timothy on from the lancelot-galahad-and-I-Jump-out-of-the-rabbit dept.

An anonymous reader writes "The average visitor to YouTube is costing Google between one and two dollars, according to new research that shows Google losing up to $1.65 million per day on the video site. More than two years after Google acquired YouTube, income from premium offers and other revenue generators don't offset YouTube's expenses of content acquisition, bandwidth, and storage. YouTube is expected to serve 75 billion video streams to 375 million unique visitors in 2009, costing Google up to $2,064,054 a day, or $753 million annualized. Revenue projections for YouTube fall between $90 million and $240 million." Maybe this is in part because, as Al writes, "Researchers from HP Palo Alto studied videos uploaded to YouTube and found that popularity has little to do with quality or persistence."

2 of 290 comments (clear)

  1. Garbage In, Garbage Out by eldavojohn · · Score: 5, Interesting

    Content Acquisition - $710,000
    Revenue Sharing - $66,000
    Administrative Costs - $252,000

    I might be able to see the bandwidth costing a million dollars a day but could someone explain how Credit Suisse and comScore came up with these numbers?

    --
    My work here is dung.
  2. Re:REALLY now? by AmiMoJo · · Score: 5, Interesting

    Youtube isn't failing at all. It has become the number one video site.

    Sure, it is loosing money today. But tomorrow, bandwidth and storage will be cheaper, and Youtube will still be number one. They got in early and conquered the market.

    --
    const int one = 65536; (Silvermoon, Texture.cs)
    SJW, n: "Someone I don't like, and by the way I'm a fuckwit" - AC