Stardock Declares Victory Over Demigod Piracy

We recently got a look at some hard numbers related to the piracy of Demigod , a new game from Stardock and Gas Powered Games. Now, two weeks later, Stardock CEO Brad Wardell has essentially declared the game a success in spite of the piracy, and reaffirmed the company's stance that intrusive DRM is a bad thing. The game's sales figures seem to bear him out. Quoting: "Yep. Demigod is heavily pirated. And make no mistake, piracy pisses me off. If you're playing a pirated copy right now, if you're one of those people on Hamachi or GameRanger playing a pirated copy and have been for more than a few days, then you should either buy it or accept that you're a thief and quit rationalizing it any other way. The reality that most PC game publishers ignore is that there are people who buy games and people who don't buy games. The focus of a business is to increase its sales. My job, as CEO of Stardock, is not to fight worldwide piracy no matter how much it aggravates me personally. My job is to maximize the sales of my product and service and I do that by focusing on the people who pay my salary — our customers."

Comments

Re:You mean 'shit'.

[clickclickdrone]

No, he meant 'business'. I've seen them there, calculators in paw, piles of paperwork, consultants, the lot.

Re:Not really accurate

[Nathrael]

For some in England, I'm sure the Boston Tea Party (the original, not a bunch of working class crackers having a racist picnic) was seen as an act of Terrorism, but for Americans it was considered a blow for freedom.

I think that for most people in England, it was simply a barbaric demonstration of the lack of good taste of the Americans, who didn't even bother to add sugar.