Merck Created Phony Peer-Review Medical Journal
Hugh Pickens writes "Don't believe everything you read on the internet is a good rule to follow, but it turns out that you can't even believe a 'peer reviewed scientific journal' as details emerge that drug manufacturer Merck created a phony, but real sounding, peer-review journal titled the 'Australasian Journal of Bone and Joint Medicine' to publish data favorable to its products. 'What's sad is that I'm sure many a primary care physician was given literature from Merck that said, "As published in Australasian Journal of Bone and Joint Medicine, Fosamax outperforms all other medications...."' writes Summer Johnson in a post on the website of the American Journal of Bioethics. One Australian rheumatologist named Peter Brooks who served as an 'honorary advisory board' to the journal didn't receive a single paper for peer-review in his entire time on the board, but it didn't bother him because he apparently knew the journal did not receive original submissions of research. All this is probably not too surprising in light of Merck's difficulties with Vioxx, the once $2.5 billion a year drug that was pulled from the market in September 2004, after a study showed it doubled the risk of heart attack and stroke in long-term users resulting in payments by Merck of $4.85 billion to settle personal injury claims from former users, but it bears repeating that 'if physicians would not lend their names or pens to these efforts, and publishers would not offer their presses, these publications could not exist.'"
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The publisher may be deeper involved than you think; I have been offered 'special issues' of journals with favorable pieces on one of our products in the past. I never figured out if it was just one desperate sales guy or a real company policy.
Well, ask any librarian who has to deal with Elsevier Science about their opinion. Elsevier is the Microsoft of the scientific press. Elsevier charges subscribers as much as they can afford, completely unrelated to the costs related to producing the journal. Typically, they will start a new journal, get some reputable professors to participate in the editorial board. If the journal has enough papers that are being cited, Elsevier increases the subscription price, knowing that a university that does research in the particular niche that the journal covers must have a subscription regardless of the price.
A while ago, I did a price comparison of a couple of journals. The (non-profit) American Physical Society publishes the reputable Physical Review journals (A-E and Letters). An institutional subscription (up to 500 people or so) costs about €0,10 per page IIRC. (There are quite a few pages per year, though) Science and Nature, published by for-profit companies, charge significantly more, I think around €0,60 per page. One of the more reputable Elsevier journals, Chemical Physics Letters, costs €2 per page! That means that a journal that has 5000 pages per year sets you back by 10 k per year. And those prices for Elsevier tend to increase every year.
It doesn't surprise me in the least that Elsevier would do something unethical that makes them money. If you're a scientist and considering to publish papers, avoid citing papers published in Elsevier journals and don't publish there yourself.
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