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Blizzard Going After WoW Related iPhone Apps

An anonymous reader writes "Apparently Blizzard is going after developers making iPhone apps for World of Warcraft (free and otherwise) by giving them cease-and-desist orders. As Mike Schramm says 'Blizzard may be planning to do more with the iPhone,' but 'It would be a real shame if Blizzard legal was simply going after fans who have invested a lot of time and effort into these apps even when there's no clear reason for them to do so.'" It's interesting that they're doing so around the same time a video for a (rumored, alleged, unconfirmed — take your pick) iPhone client for World of Warcraft has been floating around.

3 of 87 comments (clear)

  1. Re:Dear Blizzard... by Opportunist · · Score: 4, Insightful

    Why? Sorry to be blunt, but why?

    Starcraft II, or any game, would be a risk. A tiny risk, granted, because it will be a seller, no doubt. But why should they shift the focus off something that is simply and plainly a cash cow.

    Blizzard is, after all, a profit oriented organisation. They will do what makes them cash. I know, they are held in a better esteem than Sony or EA, but at the end of the day, they're in for the same reason these others are: Money.

    --
    We used to have a Bill of Rights. Now, with the rights gone, all we have left is the bill.
  2. It's normal for Blizzard, though by Moraelin · · Score: 5, Insightful

    Well, you seem to forget that this is actually normal for Blizzard. They'll tweak the game until they consider it to be right, and that sometimes means 2 years past the planned release date.

    I'm not even saying this as a bad thing. In the end, that's their main secret sauce. They're the guys who would agree with you that balancing the races and the game mechanics isn't just details, it's the game. Most others would (be bullied by the publisher to) shove it out the door now, and maybe patch it later.

    I mean, think about it. What did WoW have that, say, EQ2 didn't have, as both launched in the same year? I can't think of anything major that Blizzard invented, other than the "rested xp" bar, and we could debate all evening if that counts as "major". Blizzard simply took the time to polish the turd, so to speak, and it paid off.

    What set their RTS apart, since you mention Starcraft II? Make no mistake, Starcraft came out in an age where there were about as many "me too" RTS produced by everyone and their grandma, as there were "me too" FPS. There was everything out there, from fantasy to SF to historical. Again, it seems to me like all Blizzard did was actually give it a good long tweak and polish before it got released.

    So I wouldn't be praying for them to do a rush job this time. If they feel that it still needs more tweaking, so be it.

    --
    A polar bear is a cartesian bear after a coordinate transform.
  3. Blizzard does not have a clue by phlegmboy · · Score: 4, Insightful

    Blizzard does not have a clue about customer relations. I play Eve Online and there are a number of player developed applications such as Evemon and Eve Fitting Tool which not only have the name of the game in their title but make use of an API system developed by CCP that allows these apps to connect to the servers and get information such as currently training skills, assets and their locations, the status of research or ship, module or ammunition building jobs, etc. CCP also release a database which contains information on all the ships, modules, etc so that people that create the player made apps can have the correct information for the modules and ships, such as their bonuses, etc. The whole idea is to work with your player base rather than be a bunch of whiny bitches like Blizzard. Players will always try to create apps based around their MMOG. Blizzard should wake up to this and work with their player base (although I bet most of the "players" are nothing more than gold farmers), instead of against it.