Zune HD Unveiled, Set For Fall Release
Several readers have written to mention that Microsoft has confirmed and unveiled the Zune HD. It has a "3.3-inch, 480 x 272 OLED capacitive touchscreen display, built-in HD Radio receiver, HD output," and it makes use of multi-touch input. More details will be forthcoming at E3, including how the device interacts with Xbox Live. Reader johnjaydk notes a PCWorld article that asks whether the Zune HD will be capable of competing with the iPod Touch. Quoting: "... the real competition between the Zune HD and the iPod Touch will come down to software. The new Zune will be based on a custom version of Windows CE, while the iPod Touch runs on the already popular iPhone platform, for which thousands of applications are available."
I have an S9, and I am very impressed with it. The AMOLED screen is simply amazing, this coming from a CG graphics industry vet. Colour reproduction is very important to me, and it does not disappoint. Unless the Zune is priced better than the S9, or the Samsung equivalent (was it called the P3?), then it's not going to do that well, especially knowing that by that time, Cowon and Samsung (not to mention everyone else) will have updated models of their products (possibly even second generation level) by the time Microsoft get's in with this. Pass.
I'd have to say that their target demographic is probably everyone who bought an Xbox 360. The one piece of MS's gaming strategy that's been noticably lacking is the handheld. Now, it appears they're getting serious about it. I had high hopes for Zune integration when the 360 came out, and it just never happened. Then, XNA came out and it looked like things were going to happen in that space again, and then nothing. Maybe the old axiom about MS getting it right on the third shot is going to hold true, yet again?
by Mike Buddha -- Someday the mountain might get him, but the law never will.
I've never understood this business strategy. I don't see any intrinsic reason why Microsoft should seek to enter every possible technology market and leverage its enormous financial power and resources to do so.
They know Zune is a failed business venture. As a product, the Zune is unable to compete with the iPod on any meaningful level. And Microsoft management knows this. Yet they persist, not out of some altruistic desire to encourage competition, but because the executives (read: Ballmer) have too much hubris to concede that Apple has done something remarkable. They have succeeded in revolutionizing the portable media device. And with the iPhone, Apple has created nothing less than an integrated portable computing/communications/multimedia solution that is as stylish as it is easy to use. Is it perfect? Hardly. Was it the first to use each of its component technologies? No. But it is indisputable that it broke new ground by combining all these features into a single, easy-to-use device. And the only ones who still refuse to admit this are those who are aligned with Ballmer's distorted view of reality.
I have a healthy appreciation for the competition--Google (Android), RIM (Blackberry), Palm (Pre), Nokia (N9x), and yes, even Microsoft (Zune/Windows Mobile). It's important that these guys are around to keep Apple on its toes. But let's not fool ourselves into believing that these are the good guys for fostering that competition. If they were truly good, they would have recognized the importance of innovating beyond what they see in Apple's offerings, rather than simply trying to make a comparable product. Where was their vision before Apple dominated the field? No, they were too busy being complacent. We saw tiny, incremental changes in the mobile device market for years until the iPhone blew everyone away. The same was true of the pre-iPod MP3 market. Apple lit a fire under their collective asses and now hardware manufacturers are going nuts trying to make the next "iPod/iPhone/iWhatever" killer.
The Zune will never be successful as long as it is deprived of a true vision. It isn't enough to mimic another device or its success. That's what Microsoft does not understand. They never have understood what makes a product work. The ubiquity of their bread-and-butter Windows has brought them enormous financial success and market share, but with that it has brought laziness and sloppy management. They can afford to push out half-assed products. Windows will still be there to keep the money coming in. They don't have to be hungry, visionary, or risk-taking, like Apple has had to be for decades. They've made some real blunders (G4 cube, 20th Anniversary Mac, the Lisa, Mac OS licensing, Centris/Quadra/Performa bloated product line,... I could go on but I think you get the point). But they have had enormous successes as well. Microsoft could make Zune amazing. Any company could, given that much money and talent. But that's not what they really want. They don't want to make something better than an iPhone or an iPod. They want to make something just good enough superficially, with as little attention to detail as possible, just so they can say they have some market penetration.
Microsoft has not wanted to make a better 'something' for DECADES. When a company stops caring about providing the best possible user experience, I stop caring about that company's products.
Once you get it ($99 developer fee - much cheaper than Visual Studio)
Visual Studio Express, which is able to create full applications without limitations, is free. Yes, I can choose to pay for a better IDE. I'd rather that than have to pay a whacking $99 fee just for the privilege of development.
I'm always amazed how ignorant non-Microsoft users are about Microsoft's products and how much disinformation they spew. If you really want to know what you can or cannot do with an Microsoft device or software, you should ask the people who know - experienced Microsoft users. (For the mods who will no doubt interpret this as trolling, but the same statement about Apple as Informative.)