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Toyota Builds a Patent Thicket For Hybrid Cars
Lorien_the_first_one sends along a WSJ piece reporting on how Toyota is hoping to benefit from new Obama Administration regulations for automobiles here in the US. "Since it started developing the gas-electric Prius more than a decade ago, Toyota has kept its attorneys just as busy as its engineers, meticulously filing for patents on more than 2,000 systems and components for its best-selling hybrid. Its third-generation Prius, which hit showrooms in May, accounts for about half of those patents alone. Toyota's goal: to make it difficult for other auto makers to develop their own hybrids without seeking licensing from Toyota, as Ford Motor Co. already did to make its Escape hybrid and Nissan Motor Co. has for its Altima hybrid."
This is exactly what patents *should* be used for: secure rewards for innovators who take the risk of bringing out a future-leading product.
The US auto companies who had a product vision apparently inspired by Country & Western music unfortunately passed on the opportunity, and now they'll have to pay.
So it's a fact that Toyota's goal is to prevent any one else from making hybrids without licensing?
Or maybe their goal is to protect their hard earned IP that they spent ten years working on while the rest of the world laughed at them?
Good work , Toyota. you deserve those patents.
Why? Don't you incur a net loss in efficiency by converting mechanical power to electrical and back to mechanical?
"There is much pleasure to be gained from useless knowledge." - Bertrand Russell.
To be pedantic, historically speaking, there have been series hybrid cars. There just aren't any on the market today.
Check out my sci-fi/humor trilogy at PatriotsBooks.
I hope that, like half-Japanese girls, half-Japanese hybrid cars look exotic and very sexy. I'm sick of the science-project or iMac-humped-a-toaster designs that most people seem to put novel drivetrains in.
Rampant carbon sequestration destroyed the Dinosaurs' tropical paradise. I'm here to help repair the damage.
It's a bit of a mess, but at least there are some hybrid cars. As other companies do more of this stuff (like the Volt, the Fusion if it doesn't use the HSD, etc) it will get to the point no one will be able to produce a car without violating patents, so they'll just cross-license everything and things will be the same as they are now.
The purpose of patents is to prevent progress. It's no longer to permit an inventor to the exclusive use of his art, and perhaps it's never been. There will never be a mass market electric car because these competing companies would rather prevent the electric car than share the market that destroys the internal combustion engine with another carmaker.
Unless we do away with patents. Then it's a race to market with the cleverest implementation of the newest technology you can get, because that's what sells, and every popular feature becomes common (commons?) in a very short time, requiring car makers to make continuous improvement in order to stay in business.
Help stamp out iliturcy.
They had been working half-assed on hybrids since 1993 and were more than happy to give all that up to take cash from the US government to show million dollar hydrogen prototype cars and trucks. Can you say dumb? Unfortunately, the US government is allowing them to continue operating and sticking US citizens with the bill. IMO, any of those three which couldn't continue operating should have been parted out and the remains crushed like GM did with the EV1. What a waste of money and it is their own fault Toyota is going to stomp on them with patent licensing costs as they should. After all, Toyota was the one who had to endure about 8 years of bashing by the US press and US auto makers for doing hybrid systems. They even had to endure a law suite by Mobile/Texaco when Toyota and Panasonic built prismatic NiMH batteries the oil company said were outside of the NiMH patent licenses which Mobile/Texaco purchased from GM. The large NiMH batteries used in the Rav4 EV had to be discontinued but at a cost of millions of dollars, they were allowed to continue making and using the prismatic design used in the Prius battery packs. Toyota deserves to be rewarded for what they've done with and for hybrid system designs.
LoB
"Anyone who stands out in the middle of a road looks like roadkill to me." --Linus
Incorrect. GM *lost* money on many of it cars. I recall the number being around $1,000-$1,500 a vehicle. The SUV's were the only line where they actually made money per car.
Personally, I think GM should have just let the autoworkers pull a world-wide strike years ago. In the long run they would have been ahead even though the short term costs would have been very painful.
There is no conspiracy other than the will to survive. You can see why a company losing money on each car would *have* to fight against further regulation.
Then explain, pray tell, why the Mercedes E-Class looks pretty 'normal' and yet has a better Cd than the Prius or Insight?
Achievable Cd numbers are pretty close for a wide range of vehicles, so most of the difference in aerodynamic drag is due to the difference in frontal area. There's really no excuse to munt up a car's appearance just to eke out another 2% improvement in Cd when they can reduce actual drag by far more simply by making it a couple of inches narrower.
Rampant carbon sequestration destroyed the Dinosaurs' tropical paradise. I'm here to help repair the damage.
Toyota's goal: to make it difficult for other auto makers to develop their own hybrids without seeking licensing from Toyota
I would like to introduce to you the Ford Fusion Hybrid, which has been rated above the Toyota Camry and Nissan Altima hybrids in numerous reviews.
And while Nissan did license Toyota's hybrid technology, Ford did not. The Ford Fusion Hybrid is the first automotive hybrid drive train to be developed in the US, by a US auto company, and built in North America for an American car. So if Toyota is trying to preemptively squash competition with their patents, they are too late.
Damn_registrars has no butt-hole. Damn_registrars has no use for a butt-hole.
I went to Toyota's UK site and looked at what's available. Most of the cars there are available with insanely efficient diesel engines, for some cars there's more than one option. And they're more environment friendly, since there's no battery to make and recycle, fuel efficiency is comparable, and the only harmful byproduct is soot, which settles on the ground.
I would LOVE to buy those cars here in the US. Thing is, they're not available here. My plan is to wait until they are, so if Toyota wants to sell me a car, they better offer a diesel one.
...is to research and develop products for the future, not the present. It's called having "vision" and being able to (correctly) see where the industry was heading, and having products available when they're wanted.
Toyota's understanding of what buyers will value in the future enabled it to identify low emissions as a key selling feature as early as 1992, in the first version of its Earth Charter. Unlike US automakers, who likely would send this announcement (if it existed at all) to their PR firm to be published and forgotten, this program was acted upon by Toyota's R&D organization, as a bet on how the industry would change in the future.
One of the most frustrating parts of US auto companies is their apparently ingrained belief that their industry doesn't change. You hear it from their laid-off workers all the time -- "I thought I would always have a job here. My father worked at this plant, and his father, and ...." The fundamental reasons for Toyota's success are that they expect the market to change, they have a good vision of where that change is going, and they act on that vision, by investing in R&D on the products of the future.
You could keep using windows XP for the next 70 years (assuming you could find compatible hardware), and it wouldn't get any worse.
For what does Windows Update exist then?