Apple Dominates "Premium PC" Market

itwbennett writes "Macs made up a whopping 91 percent of the $1,000-and-up computer market in June. Not so long ago, $1,000 got you an entry-level machine. Today the average computer sells for $701, while the average Windows machine sells for only $515. Still, Macs only make up 8.7% of PC sales. But is that really such a bad position to be in? Consider an Apples to Apples, that is, Macs to iPhones comparison: the iPhone takes only a sliver of the phone market but a much larger share of the profits."

Comments

Coming soon...

[Anonymous Coward]

Windows 7 "Premium" Edition - $1000

Re:Coming soon...

[flowsnake]

Maybe Microsoft will start selling the Windows 7 "I Am Rich" Edition for installation on Apple hardware?

Re:Coming soon...

[node 3]

Maybe Microsoft will start selling the Windows 7 "I Am Rich" Edition for installation on Apple hardware?

Snow Leopard upgrade is $29, Snow Leopard is $129. Windows 7 Home Premium upgrade is $119, Windows 7 Home Premium is $199.

It seems MS already has the "I Am Rich" edition of Windows, and it's the their entry-level home edition!

Re:Premium price, not premium PC

[NotBornYesterday]

"Hi, I'm a Mac, and I am a PC."

Re:More accurate headline...

[93 Escort Wagon]

"Apple most popular among those who like to overspend and don't know the value of the dollar."

Same guts marked up and built for aesthetics instead of being engineered to be solid. Never underestimate the "Oooh! Shiny!" demographic.

I take it that MSCE isn't getting the chicks the way you thought it would?

Apple doesn't sell kitchen sinks

[Weedhopper]

But there's an app for that!

Re:Apple doesn't sell kitchen sinks

[michaelhood]

After you jailbreak.

Re:Premium price, not premium PC

[tomhudson]

Chasing unit sales at the expense of profitability is a good way to bankrupt a company.

"You're losing $100 on every sale!"
"That's okay - we'll make it up in volume."

Kind of evokes the dot-bomb era ...

Re:Premium price, not premium PC

[thetoadwarrior]

No one said you need to have knowledge of something to comment on it. This is the internet. You should know better by now.

Re:De-spinning. Again.

[tomhudson]

if you buy a cheap second hand car and then put a $50,000 sound system in it, you still have a cheap second hand car. It just has a ludicrous sound system

There, fixed that for you.

I think that, in your example, they've passed ludicrous - they've gone plaid!

Monster Dominates "Premium Cable" Market

[Culture20]

Again, you are missing the point. The criteria of this "study" was NOT the feature set. The "premium" tag was about the price, not features.

GP might understand your argument better if you used a Monster cable analogy.
ie "Monster gold cables made up a whopping 91 percent of the $1,000-and-up cable market in June"

Re:Premium price, not premium PC

[o0OSABO0o]

So right! Saying Apple dominates the premium priced market is like saying Vegetarians dominate the vegetable eating consumer marketplace -- it all they got.

Re:Premium price, not premium PC

[Anonymous Coward]

Fanboy mods, attack! We have an unbeliever! Sic'em!

Re:Premium price, not premium PC

[CyberDragon777]

You won't find them on cheap macs either.

Because they don't exist!

Re:Premium price, not premium PC

[arclyte]

1992 called. They want their argument back.