BSkyB To Launch 3D TV Service In 2010

TheSync writes "The Guardian reports that BSkyB will launch Europe's first 3D TV service in 2010. You will need the Sky+ HD set-top box, and a '3D ready' TV set (glasses-based stereoscopic system such as LCD shutter glasses or polarized glasses). Note that the first 3D TV service was from Nippon BS Broadcasting BS11 for use with Hyundai 3D sets."

Comments

Re:sheeple

[petes_PoV]

braindead section of the british public

Yawn, this trite and dismissive view is so 1980's.

The reason people in Britain have to spend hundreds of UKP every year - on top of the £150 - or whatever it is now, tax that the government demands, to finance the BBC is because the terrestrial stations churn out nothing but "braindead" reality shows, quizzes, soap-operas and consumer programmes. For anyone who wants an alternative to the lowest-common-denominator crap we're mugged, annually, to pay for you have to get satellite or cable. Even then it's full of american programmes 'cos the british can't make any original programming pay unless it's yet another remake of Robin (sodding) Hood, or cliches that feature footage of Tower Bridge every few seconds - for foreign audiences.

Further, the reason the independent channels are so terrible, is that they have to compete with the government financed BBC, who have a guaranteed income, no commercial imperatives and no advertisements. Even setting aside the problem that advertisement revenues have dropped through the floor in the recession, when your only competitor is effectively giving away their product, what alternatives are there. The BBC has moved into the "popular" market - eschewing it's obligations to provide alternative. It's merely chasing viewing figures. In any other country this would be considered an extremely anti-competitive situation.

The only reason Sky can afford to innovate liek this is because their subscription based model gives them a revenue stream that is not dependent on paid-for advertisements.