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The Music Industry's Crisis Writ Large

The NY Times has an opinion piece that makes starkly clear the financial decline of the music industry. It's accompanied by an infographic that cleverly renders the drop-off. The latest culprit accelerating the undoing of the music business is free, legal online music streaming. "Since music sales peaked in 1999, the value of those sales, after adjusting for inflation, has dropped by more than half. At that rate, the industry could be decimated before Madonna's 60th birthday. ... 13- to 17-year-olds acquired 19 percent less music in 2008 than they did in 2007. CD sales among these teenagers were down 26 percent and digital purchases were down 13 percent. ... [T]he percentage of 14- to 18-year-olds who regularly share files dropped by nearly a third from December 2007 to January 2009. On the other hand, two-thirds of those teens now listen to streaming music 'regularly' and nearly a third listen to it every day."

28 of 554 comments (clear)

  1. Let it die. by FlyingSquidStudios · · Score: 5, Insightful

    The words 'music' and 'industry' were never meant to go together. Music should come from the heart, not the wallet. This idea that you can become wealthy by being a musician is a new one and we've suffered for it.

    1. Re:Let it die. by sopssa · · Score: 5, Insightful

      The words 'music' and 'industry' were never meant to go together. Music should come from the heart, not the wallet. This idea that you can become wealthy by being a musician is a new one and we've suffered for it.

      You might like to come live in the current world. Like everything else in entertainment (movies, games, comics whatever), music is entertainment and professionally made. It requires time, effort and money. Just as stupid RIAA's lawsuits against studenst are, pirates reasoning to get content for free are too. Music *IS* industry. You dont get around that as much as you'd like to deny it. Or well, if you like to, stop listening to commercially produced music and go listen in the streets; they're nice sometimes and you can tip those who you think are good. But if you're against commercial music, the answer isn't to pirate it. Answer is not to listen to it all. You're just being hypocrisy and making excuses for pirating if you still listen to them.

      And now besides the point, record labels aren't there just to rip people off. Artists actually need them. They actually find the artists that could be something, provide them studio time and sponsor them so they can get their job done, help making the music videos, doing promotion, making sure the actual product is somewhat quality (yeah, quality can be argued!) to actually delivering the products to retailers, tv and radio stations and whatever other places. Lots of times people forget that record labels do lots of other work too and sponsor the bands, and they're not there just to collect money forgefully.

      This is why I think the record labels will continue to exist and will be used by artists. Yes, I said used. Its not necessary for artists to use them, noone force's them to. But lets face it, all that usually needs lots of money and time and work. Not a single person can usually do so much, but go work with record labels so they can handle all the other stuff and artists can spend the time on their core thing -- making music.

    2. Re:Let it die. by Moryath · · Score: 5, Insightful

      No shit.

      The latest culprit accelerating the undoing of the music business is free, legal online music streaming.

      Counterpoint: the real culprit accelerating the undoing of the music business is:

      - anticompetitive business practices (price fixing, etc) that have given potential customers a sour attitude towards music labels
      - destruction of diversity in radio broadcasting (something the music industry ironically pushed for) via the death of media ownership regulations mid-'90s

      And finally, the main reason:

      - replacement of almost all talented acts that produced good music, with hyperproduced kiddie-shit "artists" whose assets are not musical talent or singing voices, but barely-covered bikini bottoms and tits. Just you wait: in 4 years, tops, "Hannah Montana" will be pulling a Britney-style selfdestruct. And neither of them are capable of producing "music" even remotely worth listening to.

    3. Re:Let it die. by Anonymous Coward · · Score: 5, Insightful

      Hi, the 1950's called and they want their arguments back. I know a few musicians who can afford their own studio setups that are just as good as anything you'll find in the 'major labels'. Studio time isn't that big of a barrier to entry anymore.

      So do you need big labels for quality? Well, you have me there, no indie label could match the musical genius of somebody like say, Brittney Spears.

      The "industry" the GP refers to is the big labels that screw over everybody -- artists and listeners -- in the guise that there's barriers or a scarcity that's just not there anymore. Those are the companies that go away.

    4. Re:Let it die. by clarkkent09 · · Score: 4, Insightful

      - anticompetitive business practices (price fixing, etc) that have given potential customers a sour attitude towards music labels

      There is some truth in that, but come on. People really stopped buying music because of that?

      - destruction of diversity in radio broadcasting (something the music industry ironically pushed for) via the death of media ownership regulations mid-'90s

      Wrong. Radio hardly has any influence on what music people listen to these days.

      And finally, the main reason: - replacement of almost all talented acts that produced good music, with hyperproduced kiddie-shit "artists" whose assets are not musical talent or singing voices, but barely-covered bikini bottoms and tits. Just you wait: in 4 years, tops, "Hannah Montana" will be pulling a Britney-style selfdestruct. And neither of them are capable of producing "music" even remotely worth listening to.

      I doubt very much that the music industry is replacing musicians who would sell more music with those who would sell less. What you or I might consider quality music doesn't come into it at all and shouldn't. If people like "hyperproduced kiddie-shit artists", which they obviously do, then that's what they get. Just like on a typical weekend out of the top 10 grossing movies I would consider 9 or more to be completely unwatchable garbage, but other people obviously have different tastes so how can I say that unless movie industry makes more movies that I would like its profits would suffer? Your personal problems with the music industry are not necessarily the same ones that are causing its troubles.

      --
      Negative moral value of force outweighs the positive value of good intentions.
    5. Re:Let it die. by enrevanche · · Score: 4, Insightful

      Killing off the record companies could possibly be the dawn of a new age with much more diversity. Without the massive inefficiencies of the current music business, how many more musicians can be supported with the same revenue? The fact is, their massive control over the market, requires draconian control and just a few over-promoted stars that blot out the rest. The changes in the music world brought about by technology and the internet has already dramatically increased the access to many artists that we would have had previously.

    6. Re:Let it die. by Mad+Merlin · · Score: 5, Insightful

      Probably the only utility the record industry provides to artists is that of promotion. Yes, the Internet makes it very easy to distribute music for next to nothing, but how do you find people to distribute it to? Word of mouth only goes so far, and advertising is expensive.

      No, let me repeat that, advertising is very expensive. Go look up the numbers on Google Adsense and you'll see it's not unreasonable for every visitor to cost you (on average) $1. Assuming 10% of those people actually buy something from you (which is a very high conversion rate, more realistic would be 1-5%), and you need to make $10 sales (on average) per person, just to cover your advertising costs!

      But, back to the record industry. They have large coffers and deals with all the radio stations, so they can easily push out a $$$$ ad campaign and get airtime for songs they think they can make a return on. They probably don't make huge profits on most artists (indeed, they may even lose money), but in aggregate they still (obviously) turn a tidy profit.

      I don't know about you, but I don't have 6 figures to lay down on advertising, so as an independent content producer (of which I am, see Game!), it puts you in a very awkward position. For musicians, you can sell your soul to the music industry and hope there's some profit left over for you in the end, or you can go it alone and probably reach only a tiny audience, but keep all of the (tiny) profit for yourself. Or, you can lay down for advertising and promotion, which is expensive (as discussed already) and may or may not pay itself back.

      Don't get me wrong, obviously the record industry is only interested in turning a profit for itself (and will probably screw over most artists that sign with it in the process), but if the Internet had completely obsoleted the record industry, artists would have wised up by now and the record industry would actually be gone by now.

    7. Re:Let it die. by drsmithy · · Score: 4, Insightful

      Word of mouth only goes so far, and advertising is expensive.

      In the days of people having 100s (if not1000s) of "friends" on sites like Facebook, "word of mouth" is a hell of a lot more effective than it ever was before - and that's likely to remain true going forward.

    8. Re:Let it die. by Shakrai · · Score: 4, Insightful

      As much as I know this is heated topic in slashdot -- and i probably get modded down for it

      Yeah, you will. Evidently 'flamebait' and 'troll' are the new 'I disagree with this person and am too lazy to write a good rebuttal' mods.

      the big label records AREN'T there to fuck everyone over.

      See, I was with you until you said that. I find the anti-business sentiment around here to be annoying and naive but I can likewise find no redeeming value from the big record labels. Their specialty seems to be litigation and lobbying, not music. They've run their business into the ground with a series of stupid decisions and if it wasn't for their lobbying clout and deep pockets would probably have been replaced by more nimble competitors a long time ago.

      But I think record labels are needed to support the artists.

      I would agree with that to a certain extent -- but I still refuse to give any RIAA member a penny of my money. I also agree with you that it's not really fair to pirate their product just because you don't like their business model. I've done my share of filesharing in my younger days but nowadays it's just not worth the hassle -- particularly when better stuff is available for a fair price from non-RIAA record labels.

      --
      I want peace on earth and goodwill toward man.
      We are the United States Government! We don't do that sort of thing.
    9. Re:Let it die. by Shakrai · · Score: 4, Insightful

      The overtly corporate and hopelessly generic radio stations across the country

      It's fucking sad, isn't it? I can literally set my watch by the music that is played on local radio stations. Umm, Nickelback, it must be 4:30.......

      --
      I want peace on earth and goodwill toward man.
      We are the United States Government! We don't do that sort of thing.
    10. Re:Let it die. by tsm_sf · · Score: 4, Insightful

      I find the anti-business sentiment around here to be annoying and naive[...]

      I have to butt in on this. There is no anti-business sentiment on slashdot. There is an anti-getting-screwed-over sentiment. I don't know when we started equating "not buying their bullshit" with "anti-business", but it's a pretty scary trend.

      Personally, I feel that this has been driven by an influx of young republicans (sorry, libertarians) without a lot of real world experience. If you've never worked in a corporate environment, it would be hard to believe how twisted some people are.

      --
      Literalism isn't a form of humor, it's you being irritating.
    11. Re:Let it die. by damburger · · Score: 5, Insightful

      Ah, the struggling musician chestnut. Do you know what? Musicians should struggle, because teachers, nurses, scientists, construction workers, and every other fucker in the economy has to struggle. Musicians, for a brief period of modern history, were able to make income beyond that they were given for their performances. That era is coming to an end, and there is no a priori reason why it should not.

      --
      If we can put a man on the moon, why can't we shoot people for Apollo-related non-sequiturs?
  2. Film at 11. by palegray.net · · Score: 4, Insightful

    Industry with a track record of charging insane prices for crappy products, ripping off artists who they claim to represent, and developing a business model of suing their own customers in gross abuse of the legal process is experiencing financial difficulties. We'll be providing blow-by-blow coverage.

  3. irony by TheSHAD0W · · Score: 5, Insightful

    An article about an industry that is dying, published by an industry that is dying. Both are being killed by the same new technology.

  4. Re:Streaming services by hedwards · · Score: 4, Insightful

    Somehow the fact that you refer to pirated music as "warez" makes me somewhat skeptical that you have ever actually done so. Warez is the term for cracked software, not music.

    That aside, streaming music services are at least as bad as the ITMS and similar services for the music industry. Back prior to all that hogwash you were pretty limited in your ability to buy music in single track increments. Sure you could get a single, but you couldn't buy 8 out of 11 songs, and if you wanted a song which wasn't as popular you were stuck with buying the album.

    These days, that's not how it's done, you only have to listen to the songs you like without ever having paid for the rest of the tracks. I'm sure that sounds good in theory. But take a look back at previous albums, I doubt most people would've really appreciated the higher quality of Nirvana's Nevermind over their later In Utero, worse in a sense is that if you clip off the non-music from In Utero it's would seem like a better period of work. As things are done more and more like that there is less and less incentive to spread the effort out, rather than focusing on a quality album experience to justify buying the album, that time and money tends to get funneled into a couple of tracks.

    That and the generally poor production quality of so many albums pretty much insures that quality music is going to be much harder to come by than it has been in the past. If we get really lucky, all of this will be largely neutralized by the increasing easy of independent groups getting exposure and producing their own work without the suits.

  5. The traditional music industry is a buggy whip by lena_10326 · · Score: 4, Insightful

    The artist will win. No more signing away most your rights with shady contracts. No more skimming 99.9 cents on the dollar for CD sales. No more lock in for future albums. Artists are making their money by selling direct to consumers with online distribution channels because it gives the unknown artist a shot. It also promotes better music because when the consumer has better choice, they will choose better music.

    The direct sales channels will continue to grow and standardize so I expect the traditional industry losses will accelerate.

    --
    Camping on quad since 1996.
  6. The reason... by Darkness404 · · Score: 5, Insightful

    The reason why streaming music is taking over is because radio is crap. Seriously, if you don't like hip hop, pop, country or classic rock, there are -no- stations other than that anymore. If you have musical tastes other than that, too bad. You won't find any terrestrial radio that plays that. So because of that people stream more, in general streaming music ends up being better and have a greater variety. If I can't find a terrestrial radio station that plays music I like, I'm going to then listen to streaming music. Because of that, why buy the music when you can with a bit of searching find the streaming music?

    --
    Taxation is legalized theft, no more, no less.
    1. Re:The reason... by intx13 · · Score: 4, Insightful

      The reason why streaming music is taking over is because radio is crap. Seriously, if you don't like hip hop, pop, country or classic rock, there are -no- stations other than that anymore. If you have musical tastes other than that, too bad.

      You could easily write that as: "If you have musical tastes that aren't the same as the majority, too bad." But that's pretty much expected, right? Imagine liking orchestral music when big band took off. Just because you don't like it doesn't mean it's "crap". A lot of people like Miley Cyrus and don't care if it's not skillfully performed music. Radio, like any limited-spectrum broadcast medium, caters to the majority.

      If dislike in radio genres was substantial enough to impact the music industry's bottom line (via "switchers" to streaming media) the radio stations would adjust accordingly.

      I think what is increasing demand in streaming media is availability, ease of use, and cost. The state of streaming "Internet radio" 10 years ago was pitiful. Since then we have standardized technologies, better quality, and (however grudgingly) music label support. Along with reasonable costs (free in many cases!), increased access to high-bandwidth Internet connections, and more legitimacy in not owning physical albums, tapes, CDs, etc. streaming becomes a viable media delivery method.

  7. "Music Industry" by the+eric+conspiracy · · Score: 4, Insightful

    If by music industry you mean anything that is distributed in the form of iTunes or mp3's with a useful half life of a month or so, I'm all for its demise and good riddance.

    The vast majority of that sort of stuff is dung. If we are talking about taxing cigarettes and sugary carbonated soda and fast food, no reason to not extend that to this sort of "music" as well.

    Once this sort of stuff is gone maybe people will get a chance to listen to real music, in person or played back on high-fidelity equipment.

    It might be an epiphany.

  8. Streaming in the 80s by GPLHost-Thomas · · Score: 5, Insightful

    When I was a teen, about 15 years ago, I was also listening to streams. But at the time, it was called ... FM radio!

  9. Hi. by tthomas48 · · Score: 4, Insightful

    Hi. I'm the American actor, violinist, ballet dancer, and sculptor. We have little sympathy. Welcome back to having to make art because you love it, and not because you expect it to be a lottery ticket.

  10. The $250,000 economy car by zogger · · Score: 5, Insightful

    These "music industry" people want the equivalent of 250 thou for a 25 grand commuter car. nuts. They wonder why sales are off, whereas a billion music purchasers know exactly why sales are off, they just don't feel like getting price gouged anymore.

    I suggest the "music industry" lay off all the coke and booze for a year or two then come back and rethink their stance on pricing, for digital bits down the tubes or the same digital bits on two cents worth of plastic. Their "per unit" pricing is from decades ago, it doesn't come close to anything rational anymore. When it was very expensive to make a copy for sale, sure, it was understandable, but now, today?? Who are they kidding besides themselves?

        Tech advances and much cheaper bandwith should have allowed them to both drop prices dramatically, plus increase sales dramatically, instead, they have clung to those old price models like a wino to a jug of t-bird with ten drops left swirling around the bottom. It's pathetic really. I bought music pretty steady from the late 50s until the 90s, that's forty years of being a customer..then...just finally one day got annoyed with the price gouging, quit then, my one guy boycott. I don't pirate, but I won't pay those ludicrous prices either for some digital download copy (a buck for a few megs, who do they thing they are, telco ringtone sellers??), and certainly not a lot of folding dollars for a dime's worth of plastic with some cardboard "liner" nonsense.

    OK, maybe the car analogy sucks, how about computers? A decade ago, what did a decent desktop system go for, and what were the specs? Now, today, you can get something much faster, with equivalent increases in installed RAM and larger HDD and better video card etc, and for much less cash. You gets lots more, for less money, because of tech advances. And that's tangible hardware, manufactured stuff.

        A decade ago, an album cost how much? And what do they want for it today? Oh ya, the same. And to *download* it they want similar loot? HAHAHAHA

        Like I said, "nuts", you lost a good customer for being price gougers. In fact, looks like you lost millions and millions of customers, and the younger folks are starting to not even *be* customers in the first place, because they know even better that those "copies" just aren't worth what you ask.

  11. Re:Record Industry by Relic+of+the+Future · · Score: 4, Insightful

    Absolutely right! There are more artists, making more music, doing more concerts, and pulling in more money, than ever before. Music is doing fine. Selling records is the only thing that's hurting. (Requisite car analogy: it wasn't the transportation industry that cars put out of business, it was the horse and buggy industry.)

    --
    Those who fail to understand communication protocols, are doomed to repeat them over port 80.
  12. Correlation isn't causality by wonkavader · · Score: 4, Insightful

    I'd like to know what titles people were buying as CDs in 1999. New stuff or old?

    Could it be that people were replacing their vinyl in 1999 and before, and that the whole peak in 1999 was really an effect of replacing one version of something with another? I'm not saying that the decline isn't real, I'm suggesting that the curve is much less than it seems and the peak is artificially high.

  13. Let's be honest with ourselves... by Anonymous Coward · · Score: 4, Insightful

    A little bit of common sense is in order for this topic. A lot of people seem to be on the right track, though.

    The main consumers of new music tend to be people younger than 30. The average person in that age range, for the most part, grew up with the internet in their home. Napster alone is 10 years old, and how many million people were using that? MP3's were around and traded long before that, too. I myself am a youngin' compared to a lot here on /. and I remember trading .wav files for music swapping before mp3's were the norm.

    Let's face it. No one can reasonably believe that the record industry couldn't come up with something better for distribution in the 10 years since Napster. Consumers have become disillusioned and know they're being taken for a ride every time they buy a CD. I have a hard time justifying even walking into a record store, unless it's privately owned. If it's a chain, I laugh at the older people inside as I walk by.

    The radio is being programmed by computers based on how much radio advertising dollars can be generated. There is NO variety in the music whatsoever on terrestrial radio, and you'd know it too if you could catch a few songs back to back. But... when's the last time that's happened?
    I haven't been able to go 15 minutes on any given station without hearing 5 minutes of commercials. They even have commercials promoting the station you're already listening to. And, to top it off, some of those commercials advertise how few advertisements the station has as compared to the other station in your town that plays the same songs and to complete the cycle of absurdity, you can bet your ass both stations are owned by the same company... Clear Channel. The people who still listen to terrestrial radio do so only when there is no other option. It's the musical equivalent of public transportation.

    It's their own fault no one wants to buy a CD to listen to the same garbage they hear every 30 minutes on the radio, too. Who the hell wants to hear the same garbage on CD's, that they're forced to listen to already on the radio. Nothx.

    Americans lost the right to choose what they listen to years ago. The internet is giving it back to them. It seems only natural that this would happen to the recording industry. But hey... the recording industry made a SHITLOAD of money, right?
    What I can't figure out is how can they still feel sorry for themselves, and how can they expect consumers to feel sorry for them?

  14. What do you get for the music fan who has it all? by Aurisor · · Score: 5, Insightful

    I think a lot of the discussion around this issue ignores the fundamental fact that most of the activity in the music industry for the past twenty years has been due to the need for the music-consuming public to 'catch up' on the music that has been produced in the last 500 years or so. The industry went out of its way to force us to re-acquire this back catalog first on tape (replacing vinyl) and then cd (replacing tape). The bottom line is that the actual amount of salable new music produced each year is tiny compared to the amount of new material being produced.

    I view the late 90s as an enormous aberration in history. The back catalogs of western music were basically thrown open to the public and there was just this frenzy of buying as well as looting (piracy). Now the cat is largely out of the bag, and the industry (in whatever form it survives) will have to get back to reality and balance its expenditures with whatever it actually is producing. Unfortunately for them, without some massive disruption in continuity of digital information, they will never have an opportunity to re-sell that many hundred years of human labor again.

    (The previous two paragraphs are based on conjecture, anecdotes, and my own reasoning. I think my conclusions are fairly pedestrian, but if anyone has any statistics or studies as to the revenue generated by back catalog, I'd be interested to see them.)

  15. Wow, so that is what delusion looks like by SmallFurryCreature · · Score: 5, Insightful

    The records labels screw EVERYONE over, including themselves. If this wasn't the case, why do SO many artists start their own labels or fight long legal battles to get out of the constricting contracts they signed when young?

    Why has the music industry not leapt on digital distribution from the beginning? They could have totally controlled the market by just creating iTunes before iTunes.

    But they don't because the music industry is NOT about promoting artists or giving customers the best value for their money. it is about making the maximum amount of money for the least amount of work. Now you might call that sensible business, but it isn't.

    McD sells you mayo for your fries as an extra, that is sensible. Selling you the salt as extra isn't and would just turn customers away.

    The music industry would wish that you had to buy a CD for your stereo, a seperate MP3 for your portable, another CD for your car, a ringtone for your phone and then also pay them a fee for any blank CD's, hard-disks and media players you buy. That has nothing to do with promiting music anymore, that is pure and simple greed and comes bloody close to strip-mining the industry. Getting the last money out before it all collapses.

    Record labels support the artists. My god man, read a book, just once.

    --

    MMO Quests are like orgasms:

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  16. Who is RIAA real competition? by s52d · · Score: 4, Insightful

    If we assume average teenager has 100 Euros per month to spend ...

    20 years ago, they mainly spend it on music, beer and cigarettes.

    Today they spend it on mobile, internet, DVDs, computer games and some for music.
    There are so many options beside CDs.

    Music industry simply lost entertainment money share.

    Few years ago a pool was made in London: kids prefer to stop going out for beer in order to spend last pounds on their mobile phone.