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Wipeout HD Loading Ads Scrapped After Uproar

Posted by Soulskill on from the vox-populi-vox-dei dept.

RobotsDinner writes "After Monday's story about intrusive, loading-screen ads being retroactively added to the PSN racing title Wipeout HD, the popular uproar has indeed succeeded in getting Sony to pull them. You can put your pitchforks down; your voice has been heard! A Sony spokesman said, 'The ad has been removed from Wipeout HD and we are investigating the situation to ensure that any in-game advertising does not affect gameplay.'"

2 of 119 comments (clear)

  1. Static vs Video by odin84gk · · Score: 5, Informative

    If they included static ads, such as an image, it may not have been a problem. However, they did video advertisements that increased the load time by 10 seconds. http://www.youtube.com/watch?v=kX4f9zts6JM

  2. Re:The pricks won't stop. by Sockatume · · Score: 4, Informative

    According to Edge "a less annoying way" was part of their terms with the agency from the outset. The ads were supposed to match the game aesthetic for a start. Guess the agency decided to cut corners, put up some random ad from their stock, and Sony weren't actually screening the ads for compliance.

    --
    No kidding!!! What do you say at this point?