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AOL Picking Up Journalists Shed By Conventional Media
Hugh Pickens writes "David Weir writes on Bnet that the thousands of journalists being let go from newspapers, magazines, and television networks have increasingly been showing up on AOL's payroll — over 1,500 in the last eighteen months — a number AOL expects to double or even triple over the coming year. 'Over time, talent is a fixed cost,' says Marty Moe, Senior Vice-President of AOL Media. 'You can syndicate it, distribute it as you scale. Furthermore, we are already the largest branded content company in the US, with an audience of 75 million domestic uniques. At our size, we can leverage the cost of our publishing and content management systems along with the talent and make the whole thing do-able on an advertising model.' Weir writes that AOL's turnaround started three years ago via the acquisition of Weblogs, Inc., and its set of branded verticals, including Engadget in technology, Autoblog covering the auto industry, and Joystiq covering gaming."
I wish I was you. Really.
Give a man a fire, and he's warm for a day. Set a man on fire, and he's warm for the rest of his life. (Terry Pratchett)
...now that I found out that I'm still patronizing AOL in some form. Yes, I used to have AOL. For shame.
Break out your buzzword bingo cards everyone, everyone's a winner!
My dad tried to make Christmas decorations out of the CDs. They looked hideous and cutting them out made really jagged edges that were pretty dangerous.
I guess I could have used them like ninja throwing stars to slay the call-centre staff. "Yes, I want to cancel my fucking account!"
I just won the web economy bullshit bingo! What I will do with the money I won?
Syndicate with talented fixed-cost do-able domestic model uniques, to leverage and scale my verticals, until acquisition for branding, and then reach the turnaround, of course!
Any sufficiently advanced intelligence is indistinguishable from stupidity.
>Does no one speak in clear plain language anymore?
No, we emit facetime dialog that has high legibility quotiants.
I want a list of atrocities done in your name - Recoil
A world where AOL is relevant to the internet? It's a madhouse! A MADHOUSE!