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The Biochemistry of Searching the Internet

Slate is running a story about how searching the internet and keeping up with events through instant communication can fulfill biochemical needs within our brains. Research has shown that anticipation and simply "wanting" can stimulate dopamine production in the brain, and an internet full of answers plays right into that. Quoting: "For humans, this desire to search is not just about fulfilling our physical needs. Panksepp says that humans can get just as excited about abstract rewards as tangible ones. He says that when we get thrilled about the world of ideas, about making intellectual connections, about divining meaning, it is the seeking circuits that are firing. ... The dopamine circuits 'promote states of eagerness and directed purpose,' Panksepp writes. It's a state humans love to be in. So good does it feel that we seek out activities, or substances, that keep this system aroused — cocaine and amphetamines, drugs of stimulation, are particularly effective at stirring it."

63 comments

  1. First post by BadAnalogyGuy · · Score: 3, Funny

    First Post!

  2. Re:First reply by BadAnalogyGuy · · Score: 5, Funny

    First reply!

    Endorphins looping!

  3. I think they're missing the obvious here by ColdWetDog · · Score: 1

    Searching fulfills the dopamine drive in our brains..... Why do I think that Rule 34 applies here?

    --
    Faster! Faster! Faster would be better!
    1. Re:I think they're missing the obvious here by Anonymous Coward · · Score: 2, Funny

      Searching fulfills the dopamine drive in our brains..... Why do I think that Rule 34 applies here?

      Whatever man! My inerenet has been DOWN for hours and I need some INFORMATION!!! I need it NOW! Goddamn it! Now, get the fuck out of the way!!

      I wish there was some sort of fucking patch I can put on my fucking arm when my interweb is DOWN or Wellbutrin or something man!. Jesus Mother Fucking Christ!

    2. Re:I think they're missing the obvious here by maxwell+demon · · Score: 2, Funny

      Damn, you made me to google for rule 34! And that after having read how dangerous seeking is!

      --
      The Tao of math: The numbers you can count are not the real numbers.
    3. Re:I think they're missing the obvious here by garyisabusyguy · · Score: 2, Funny

      So where is your secret cache of googling-porn.... . I'm not talking about searching images with safe search off, I'm talking about streaming screen captures of a particularly skilled googler performing complex searches tying together some disparate bits of web info into a coherent world view. . Mmmmm googly!

      --
      Wherever You Go, There You Are
    4. Re:I think they're missing the obvious here by severoon · · Score: 2, Funny

      zOMG guys! If this research is right, then that means someone could probably make money by writing a software app that does nothing but entertain people by exploiting this brain response! Like, instead of an app that is an electronic spreadsheet, an app that lets you shoot people in the face and beat up hookers. Even though there's no useful output, I bet people would totally BUY IT!!!

      --
      but have you considered the following argument: shut up.
    5. Re:I think they're missing the obvious here by badkarmadayaccount · · Score: 1

      Mod parent Insightful. Come on, you and I know he is right.

      --
      I know tobacco is bad for you, so I smoke weed with crack.
  4. Re:First reply by Anonymous Coward · · Score: 3, Funny

    First mod parent up post !

    This IS better than sex.

  5. Sweet dopamine release by BadAnalogyGuy · · Score: 2, Funny

    And I'm spent.

    1. Re:Sweet dopamine release by Anonymous Coward · · Score: 0

      Was it as good for you as it was for me?

      *lights cigarette*

    2. Re:Sweet dopamine release by rfuilrez · · Score: 2, Funny

      I've had better.

  6. Re:First reply by tomhudson · · Score: 3, Insightful

    The article says you're all addicted to your posting behaviour ... maybe you can find *someone* to sue for being an enabler? After all, you deserve to be rewarded for your lack of impulse control | your bailout | welfare at least as much as GM and Wall Street.

  7. Re:First reply by Anonymous Coward · · Score: 5, Funny

    Oh god are you trolling me ?
    Trolling ?
    OH GOD YES YES TROLL MORE !

  8. My name is Anonymous Coward by Anonymous Coward · · Score: 0

    And I'm a Methampgoogle addict.

    I'm about to shoot up. I'm feeling lucky...

    1. Re:My name is Anonymous Coward by maxwell+demon · · Score: 3, Funny

      Well, I can tell you, Google addiction is nothing against Slashdot addiction. Be glad that you are not on Slashdot. Oh, wait, you are!

      --
      The Tao of math: The numbers you can count are not the real numbers.
    2. Re:My name is Anonymous Coward by Anonymous Coward · · Score: 0

      I feel sorry for you, dude. You are still stuck at Score:1. All you can manage to get are karma-neutral "Funny" ratings. And those are rare, too.

      *sigh* Maybe you should just give it up and suck on the barrel of that gun, like you have wanted to do since you were a senior in high school.

      Are you gonna try to tell me I'm wrong?

    3. Re:My name is Anonymous Coward by maxwell+demon · · Score: 1

      Are you gonna try to tell me I'm wrong?

      Yes.

      --
      The Tao of math: The numbers you can count are not the real numbers.
  9. EVERY FUCKING THING fulfills biochemical needs by Anonymous Coward · · Score: 3, Interesting

    Each and every thing we do fulfills biochemical needs within our brains.

    The dopamine system is great for sending the signals that a prehistoric smartaleck apeman needs up from the lizard brain without needing culture or language or any real reasoning.

    Just good vibes to tell us we our meeting our survival minimums.

    These impulses work for the hunter-gatherer of the Olduvai or the 21st-century equivalent. And although near universal, the domapine system is a great inkblot for all kinds of projection of bad values and druggie-type bad behviours, when it works the same way for all behaviours good bad and in between.

  10. First congrats by Anonymous Coward · · Score: 2, Insightful

    First contrats post for using both you're and your correctly in the same sentence

    1. Re:First congrats by Anonymous Coward · · Score: 2, Funny

      First congrats post for using both you're and your correctly in the same sentence

      First FTFY post!

  11. Porn by Jonas+Buyl · · Score: 2, Funny

    For humans, this desire to search is not just about fulfilling our physical needs.

    errr, yes it is?

  12. Minimal Multitasking... by Xin+Jing · · Score: 5, Interesting

    I think most internet activity could fall under this banner. The internet is another form of entertainment, like cable was years ago and still is today to a lesser degree. What I find truely interesting is that internet denizens have access to more: more browser tabs, more processor cores, more gigahertz, more bandwidth to accomplish the same old three tasks. When people reach informational saturation and miss a live conversation I hear them exclaim, "sorry I was multitasking", but it's just an excuse for mismanaged prioities. I heard an NPR segment recently where people that were asked to remember a 7 digit string of numbers were suddenly faced with deciding on a healthy piece of fruit or a slice of cake, and others had to remember a shorter string of numbers. The test data showed that by a large margin more data juggled tended to override sensibility (the fruit) and cause an impuse to satisfy desire (the cake). I think this paradigm fits in nicely with the desire to surf the net and satisfy a need. Again it's another situation where a majority of people are experiencing data overflow and getting productive work done and give in to the feel good reward of surfing the internet for fun. I suspect that people who interrupt a live conversation to check a text message or respond to an instant message are attempting to multitask but end up putting one conversation on hold in order to respond to another. Yet let the boss walk by while his workers are surfing the latest Hollywood fashion news and watch those browser windows minimize! Those employees weren't multitasking they were feeding the impuse beast.

    1. Re:Minimal Multitasking... by Trahloc · · Score: 2, Insightful

      When people reach informational saturation and miss a live conversation I hear them exclaim, "sorry I was multitasking", but it's just an excuse for mismanaged prioities.

      Mismanaged priorities? I disagree. Finding an odd fact or surfing something of interest is infinitely more rewarding than listening to someone complain about work or whatever mediocre subject matter they bring up. Talk about something fascinating and you'll get pushed up higher in the priority list. I've got at least 2 conversations I'm ignoring right now to respond because while your post may not be the most fascinating it is more interesting than listening to friends jabber on about how work sucked today. So its not mismanaged priorities, it is just different priorities than others of a more social inclination may have.

      --
      The Goal: A long simple life filled with many complex toys.
    2. Re:Minimal Multitasking... by Anonymous Coward · · Score: 0

      And what is all that working for?

      For stuff?

      For entertainment?

      To check off items on their bucket lists?

      It's not just the un-busy that are wasting their time -- a lot of the busy and disciplined are similarly wasting their time.

      Congratulations -- you have self-discipline. What are you doing with it?

  13. If this were true for everybody... by Anonymous Coward · · Score: 2, Interesting

    Then why do some people act as if discovering and learning were *painful*? I see clearly the point mentioned in the summary - learning gives me almost a rush. But the people who refuse to read the manual, refuse to use a search engine, and refuse to read the error message on the dialog box on their screen, these people act as if they were wired backwards. I've seen people who would rather endure physical agony than to spend one minute learning with their brain.

    This could lead to the most significant discovery in sociology ever. We now know why some people derive pleasure from learning. Now find out why the other kind experience only pain.

    1. Re:If this were true for everybody... by maxwell+demon · · Score: 1

      Well, all people enjoy learning. It's just the difference of what they enjoy to learn. Some people enjoy learning about the latest affair of some celebrity, or about what some movie star wears at some event. I prefer learning about new things related to math, physics and computers. Those who would learn all about celebrities usually think math, physics and computers are boring. I consider celebrity stuff boring.

      --
      The Tao of math: The numbers you can count are not the real numbers.
    2. Re:If this were true for everybody... by Anonymous Coward · · Score: 2, Insightful

      And I bet you judge those people, too. I bet you think that what THEY want to learn is INFERIOR to what you do.
       
      You are part of the problem. Learn to accept.

    3. Re:If this were true for everybody... by Anonymous Coward · · Score: 0

      It is inferior. So are you. AC FIGHT!!!

    4. Re:If this were true for everybody... by Anonymous Coward · · Score: 0

      B-but they are inferior. Learning about celebrities won't save your life, learning science will.

  14. I suppose it was pretty predictable by jra · · Score: 1

    that the comments on this posting would be all meta FTW.

    After all, I *am* in New York City.

  15. The Internet is my "upper" by Anonymous Coward · · Score: 0

    So good does it feel that we seek out activities, or substances, that keep this system aroused â" cocaine and amphetamines, drugs of stimulation, are particularly effective at stirring it.

    So I guess this explains how looking at random stuff on the Internet can keep me up all night? As in, "Holy crap, it's 7 AM already?"

    Then again, some of the stuff you'd see on 4chan or YouTube probably won't let you sleep, either. ;)

  16. It doesn't explain... by sjs132 · · Score: 2, Funny

    "He says that when we get thrilled about the world of ideas, about making intellectual connections, about divining meaning, it is the seeking circuits that are firing"

    Hmmm... Intellectual Connections, Nope, That doesn't explain facebook or twitter... NEXT!

    --
    --- Relax, that mass muderer is just trying to reduce our carbon footprint, one fetus at a time...
    1. Re:It doesn't explain... by arielCo · · Score: 1

      Oh, it's not intellectual as in "analytic thought" but rather "cognition": "gee, now I know this little tidbit [even if it's that Alice's looking for a dog] - WANT MOAR". It's a built-in driver for all we're supposed to seek - not only information and intellectual exercise, but food, wealth, etc. The news here is that it's not about satiating some real/perceived need, but that the act of seeking has its own reward - and often you get hooked on it.

      --
      This post contains no rudeness or derision of any kind. All arguments are friendly. Terms and exclusions may apply.
    2. Re:It doesn't explain... by sjs132 · · Score: 1

      ok, that does explain my constant googling till 2am...

      --
      --- Relax, that mass muderer is just trying to reduce our carbon footprint, one fetus at a time...
    3. Re:It doesn't explain... by badkarmadayaccount · · Score: 1

      You stop at just 2am? Hand in your geek card on the way out.

      --
      I know tobacco is bad for you, so I smoke weed with crack.
  17. Censorship by Anonymous Coward · · Score: 0

    Enter this site: American Literacy. They just ignore that 30% of people uses firefox to surf the net! And they order them to use MSIE!

    Whoa! How can they do it in 2009? Those bastards should be banned!

    1. Re:Censorship by maxwell+demon · · Score: 1

      I get you are addicted to searching for IE-only pages?

      --
      The Tao of math: The numbers you can count are not the real numbers.
    2. Re:Censorship by drsmack1 · · Score: 1

      Wow, that page is REALLY fucked up in Chrome. Until they fix their shit, they are probably doing people a favor.

  18. Sssshh by parallel_prankster · · Score: 1

    Dont you dare tell the chinese government. They will get legitimate reason for torture to cure internet addiction.

  19. This is about SO much more ... by arielCo · · Score: 1

    ... than Google and Crackberries. It's about lusting for someone, then being only mildly satisfied once we have what we wanted. Also about grown cats releasing their prey to keep "playing" with it. Addictions and hoarding behaviour too - knowing when we have enough and looking for more will bring no additional reward (huge, über-complete MP3 collections?). Go read it, it's worthy.

    --
    This post contains no rudeness or derision of any kind. All arguments are friendly. Terms and exclusions may apply.
  20. I need to score some internet... by fahrbot-bot · · Score: 1

    So good does it feel that we seek out activities, or substances, that keep this system aroused -- cocaine and amphetamines...

    So true. But I doubt chopping up a search-engine with a credit-card and snorting it through a rolled-up $100 off you girlfriend's ass will tingle your "dopamine circuits" in quite the same way -- although that voice on the old Yahoo! ads always seemed pretty excited.

    --
    It must have been something you assimilated. . . .
  21. great, now we know what's different... by Anonymous Coward · · Score: 0

    about shamwow, i mean andreessen's new browser.

    the frame will consist of flashing and scintillating light patterns, with the occassional overlay of 'you're a winner' when arriving at a site, running a search engine search, or out in bboard land.

    hmmm, today's captcha is 'playable'. noy sure if it's the nsa or skynet.......

  22. +4 Insightful oblig xkcd reference by arielCo · · Score: 3, Interesting

    Check out the tab explosion at xkcd. It's straight to the point.

    --
    This post contains no rudeness or derision of any kind. All arguments are friendly. Terms and exclusions may apply.
    1. Re:+4 Insightful oblig xkcd reference by Anonymous Coward · · Score: 0

      Wikipedia is a pretty strong example for me as well. Especially just a couple of years ago, when the content-addition explosion was still underway, I'd search, open new tabs, and read on almost anything interesting for several hours all because of the internal links. Still, most articles remained partially read unless they were really interesting.

  23. In Soviet Amerika by Anonymous Coward · · Score: 0

    I search the internet for biochemistry.

    Yours In Foo,
    Kilgore Trout

    1. Re:In Soviet Amerika by Anonymous Coward · · Score: 0

      I love you.

  24. outlaw thinking by bugi · · Score: 3, Funny

    Thanks for spoiling it for the rest of us. Now intellectual pursuits such as searching for a cure for cancer will be outlawed.

    If people aren't even free to piss away their own money, do you really think we'll be free for much longer to get high on thoughts? Let me guess, thinking leads to harder drugs?

  25. And thus... by piphil · · Score: 1

    ...StumbleUpon.

  26. Searching... Searching... by mindbrane · · Score: 1

    ...Gathering... ...Gathering... gee that was really satisfying, I why?

    --
    ideopath @ play
  27. The most interesting bit of the article by Scrameustache · · Score: 1

    To me, the most interesting bit in this article was the fact that the famous experiment with the rat and the pleasure lever connected to its brains WASN'T connected to the pleasure/reward center!

    Though this "seeking" explanation to the non-orgasmic state of the subjects with that electrode in their brain is... more complicated, so it's not about to replace the old interpretation.

    --

    You can't take the sky from me...

  28. Enjoying the internet? by Anonymous Coward · · Score: 0

    A new study shows that people enjoy using the internet.

    In other news a recent study has shown that 35% of scientific grant money goes on frivolous studies the results of which everybody already knew

    Why couldnt they just have asked me on msn and saved themselves the time and money.

    1. Re:Enjoying the internet? by not+flu · · Score: 1

      Because nobody trusts Anonymous Coward.

  29. Re:First reply by mikiN · · Score: 1

    IN SOVIET RUSSIA BEOWULF CLUSTERS OF POSTERS TROLL SLASHDOT.

    And yes, they run Linux, while BSD is still dying. Netcraft confirms it!

    --
    The Hacker's Guide To The Kernel: Don't panic()!
  30. Re:First reply by jmashaw · · Score: 2, Funny

    First reply!

    Endorphins looping!

    Burma Shave!

  31. Re:First reply by Trahloc · · Score: 1

    Yup, Netcraft confirms that 3 of the top 10 most reliable hosting sites use FreeBSD. 3 use Windows, 2 use Linux, and 2 use unknown ... so there is the possibility that 4 use Linux.

    Btw, I love all three OS's, they're all great for different reasons.

    --
    The Goal: A long simple life filled with many complex toys.
  32. Media Ecology by lee+n.+field · · Score: 1
    "Media Ecology" is the phrase to look up. Neil Postman, Marshall Mcluan and all that.

    Our technologies are not inert and benign. They're not "just there". Using them affects us.

    Answer me honestly -- after a couple decades of internet usage, what is your attention span like? When is the last time you read a long, hard, book?

    Yes, the Web is useful. But there's a cost.

    1. Re:Media Ecology by The+Archon+V2.0 · · Score: 1

      Answer me honestly -- after a couple decades of internet usage, what is your attention span like?

      Personally? Same as it always was. I can focus on things long-term, but I can get distracted by the pretty lights and colors of a TV set, often during certain long conversations with a member of the opposite sex.

      So, uh, typical male attention span, then.

      And I am definitely an Internet addict. While my backup plan is always a good book, if I'm off it for long enough I do get a bit twitchy.

      When is the last time you read a long, hard, book?

      Let's see.... The Ciardi translation of the Divine Comedy. I reached Canto 12 of Purgatorio this morning.

      Before that? Not a classic by any means, but I read Daniel Abraham's "A Betrayal in Winter" in all of about two sittings.

      While I'm sure some people are instant-gratification-needing Twitter-using oh-my-god-where-were-you-20-seconds-ago infoholics, that's not everyone. And I'm not convinced that those aren't the same people who, a generation back, called all their friends and acquaintances on a regular basis. Hell, I've known people who called me literally once a day to find out what's new.

      The world changes, but people stay the same. Some always drank too much, or got addicted to the plants out in the desert, or obsessed about a person who didn't know they existed, or masturbated waaay too much. Just because it's easier to get booze, drugs, info on celebrities, and porn than it was even 10 years ago doesn't mean that those things have transformed otherwise normal people into assorted freaks, and it's gonna take some pretty overwhelming evidence to convince me that the biochemistry of the Internet-using population is different than the biochemistry of a population without Internet access.

  33. why Safari/OS X generates files Downloads-1-1? by alxtoth · · Score: 1

    Was this web page written by evil crackers ? Why is my beloved Mac writing files called /Users/Downloads-1-1, Downloads-1-2 ??? This freaks me out, because I've been told there are NO VIRUSES FOR MAC !!! Seriously, there is a fresh discussion in Apple forums, http://discussions.apple.com/thread.jspa?threadID=2113155&tstart=0&start=0. This is a (sad thing) pow 2 : Mac vulnerabilities , coming from Slashdot

    --
    http://revj.sourceforge.net
  34. Populations in the First World ( Julodimorpha ) by GargamelSpaceman · · Score: 1

    Sometimes I wonder if the populations in developed countries are stable or falling because people in those countries easily find distraction from the biological imperatives that have driven people in the past.

    The situation could be very similar to the situation with a certain Austrailian Jewel Beetle, which is in decline because the male of the species prefers discarded brown glass beer bottles to the shiny red female beetles. Could it be that modern life contains distractions equally effective at distracting humans from their biological imperitives ( not just sex )? Maybe all the stuff that seems 'environmentally unfriendly' to animals is equally 'environmentally unfriendly' to humans - even the stuff we crave - maybe especially the stuff we crave. There hasn't been heroin in nature - no crack - no television, not computers, no cheap easy grease fried food etc. What is neglected because these things satisfy our the biochemistry of our brains?

    --
    ...