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Taking Free Software To the Streets

An anonymous reader writes "It's that time of year again; the nights are drawing in, the leaves are beginning to turn, and literally hundreds of teams of dedicated F/OSS enthusiasts from around the world are preparing to hit the streets in celebration of Software Freedom Day 2009. In an effort to increase awareness of free and open source software among the general public, SFD teams will be standing around town centers and shopping malls, holding talks at schools and universities, giving demonstrations and handing out Linux and FOSS collections for Windows on CD. With money being tight and paranoia about malware and viruses at an all-time high, the time is right to help consumers switch to the myriad of quality open source applications available. If you would like to check for an SFD team in your area and consider attending, be it to help out or simply learn more about free software for yourself, there's an interactive map to help you find your way."

13 of 184 comments (clear)

  1. "Go away" by Anonymous Coward · · Score: 5, Insightful

    "Go away" is my reaction whenever someone on the street wants to give me something free - a religious booklet, a pro-something leaflet, a "work from home" job offer printed out on an inkjet...

    On a sidenote, this would be a perfect opportunity to spread malware. Just pretend you're one of those guys and hand over CDs with some crap that will infect the computer.

    1. Re:"Go away" by Yvan256 · · Score: 3, Insightful

      If I had only said "Windows" then I would have been modded troll by Microsoft fanboys. But even those guys know that Windows ME sucked.

    2. Re:"Go away" by Hurricane78 · · Score: 4, Insightful

      I'd recommend changing your reaction to "you're doing it wrong!".

      Because the trick is not, to come to you. The trick is, to make you come to them, and offer something so great, that you'll beg to get it. ^^

      I recommend putting up a large projection of Compiz an action, giant "Never get Viruses again!" banners, etc.
      Make them drool and wish to throw away their Windows.
      And give away the Linux DVDs in a "Shop price: $xxx" "Get a free copy! Only today!" booth.
      Play music! Add some lights! (But in a way that also drags older people there.)
      Offer tasty food that you can smell on the whole street, drinks, sexy babes/men on two elevated platforms, friendly people (to fulfill our basic needs/interests).
      Sell merchandising that people can afford to buy just out of impulse and for fun! Stickers, T-Shirts, things you can't get anywhere else.
      And add a Linux DVD / open source software DVD to every sale of anything on that booth. Let the sexy people throw the DVDs into the people.
      And do it in a place and at a time, where there are enough people to make it work. If nessecary, work out a deal with a local shopping mall, or something similar.

      That will give you hype and interest! ^^
      You will have 40 year old hockey moms talk to all their friends about that really cute new "Linux" (used as if it were a version of Windows), that they caught, when they were surprised by that hot guy looking at her. She will put the DVD in, it will start, looking really fancy. And when it runs, it throws the full power of beauty and power at them! So that even if they don't understand a thing of it, they will want to learn to have that too.

      Unrealistic? Well, the most common reaction I get from girls, when I show them my Linux desktop is: "I want that too! Can you put that on my computer?". QED. ^^

      --
      Any sufficiently advanced intelligence is indistinguishable from stupidity.
    3. Re:"Go away" by petrus4 · · Score: 4, Insightful

      "Go away" is my reaction whenever someone on the street wants to give me something free - a religious booklet, a pro-something leaflet, a "work from home" job offer printed out on an inkjet...

      Exactly the point. We say, "Go away," when the Mormons, the Jehovah's Witnesses, or members of any other cult show up at our door.

      Is anyone noticing the similarity in tactics that are being used here, between the FSF, and those other organisations, which the FSF's drones probably don't mind acknowledging as cults? ;)

  2. Malware by DeadPixels · · Score: 4, Insightful

    With paranoia about malware and viruses at an all-time high, I certainly wouldn't run a CD a stranger on the street gave to me.

  3. Re:Keep it wacky, say goodbye to Joe public by Scholasticus · · Score: 4, Insightful

    I wouldn't be too worried about this effect. This isn't going to show up on the radars of most people even as much as all those "Save Farscape" flyers which were all over the place when that show got cancelled. "Joe Public" (a.k.a. Joe Sixpack, a.k.a. Aunt Milly) doesn't even know enough about F/OSS to give a rat's. If F/OSS is ever going to become widely adopted by home users, it will be the same way Windows was - because that was what came installed on the computers people were buying at the time. Netbooks may help with this. Handing out CDs on street corners almost certainly won't.

  4. Will not work by shadowblaster · · Score: 4, Insightful

    Most people probably won't know what to do with it anyway and it will end up in the bin. The average person will need help installing and configuring linux.

    Even if they try installing it they will end up being frustrated for not being able to get things to work. They will end up scarred by the experience and fall back to Windows.

    Much better to spend their efforts educating students at universities or school. Even better to get universities and schools to convert to FOSS. This way children are forced to learn and work with FOSS. When they grow up they would be able to use the experience to promote FOSS at home/work.

  5. I still dont get it by jrowlingson · · Score: 4, Insightful

    I know this is probably flamebait, but, it seems like there is no other industry that works as hard as we do to put ourselfs out of jobs.

  6. Advertise INSIDE a business by HockeyPuck · · Score: 3, Insightful

    These guys need to advertise inside or be associated with a particular business that people are going to. Take the grocery store. At my local grocery store, the Girl Scouts often set up a table to sell their cookies. This is a brand that people trust for quality. We trust the Girl Scouts that their product is safe for us to consume. On the other hand, I often see a woman that is sitting on folding chair and when you leave the supermarket she asks you, very quietly if you want Tamales. I wouldn't take a Tamale from this woman if it was free, because I do not trust her.

    The local supermarkets often have people stationed inside providing samples of various products. Usually a retiree standing in front of a table with a small griddle or toaster oven. While I have no interest in the products they are usually preparing, I would trust that they are safe. These guys should set up their table inside of computer stores (Apple Store, BestBuy etc..), atleast that could add some credibility to their product, or atleast the appearance of credibility.

    On the other hand, why should I trust a random group of people on the street? Did we forget the recent incident where hackers mailed malware infected CDs to Credit Unions? The only difference is that instead of pretending the CDs come from some gov't organization, they're coming from some "OpenSource" group standing at a table on the street.

  7. Re:Time Bandits by malevolentjelly · · Score: 3, Insightful

    This post was about free software. If you don't care about free software, it's your problem. Proprietary software affects you a lot more than your coffee maker. At least it's somewhat like environmental issues. Using proprietary software does harm yourself and everybody, both by giving away your freedom, and by acting against technological advancement. Just ignoring it is not going to make it go away. Of course, much like environmental issues, there are wacky ways to create conscience, and there are reasonable ways to do it, but it doesn't mean it's OK that people don't care.

    Computers are just tools. Besides tools, they are consumer products. This culture war is simply absurd-- Linux should have to compete as a consumer product along with everything else. It can have its market share when it's usable. Not before then.

  8. Re:Keep it wacky, say goodbye to Joe public by koick · · Score: 4, Insightful

    You can be sure the "normal people" walking around malls haven't. Hell, you'd be lucky if they can name the vice president.

  9. Expected reaction by tecnico.hitos · · Score: 4, Insightful

    FOSS Advocate: You are allowed to get the source code and modify the software to better fit your needs.
    Average Joe: Lol wut!?
    FOSS Advocate: ...you also don't have to pay.
    Average Joe: You mean there are programs you have to pay for!?

    --
    The good, the evil and the vacuum tubes.
  10. Re:Wow Slashdot. by petrus4 · · Score: 3, Insightful

    For being one of the most free-software-leaning discussion sites on the internet, the level of derision here for Software Freedom day is odd.

    That is an extremely encouraging, healthy, and positive sign.

    The Free Software Foundation, and its' activism, both need to die if Linux is ever going to become anything more than fringe.

    If Slashdot's readership are discouraging of such activism, it will hopefully gradually move us towards a point where said activism ceases to occur.

    I am not saying that I think Linux advocacy should cease entirely. It does, however, need to cease being radical, cultic, and infused with as much hate, fear, and paranoia as it has been in the past. There needs to be far more focus put purely on Linux's technical strengths, and as little as possible put on the mind control of Richard Stallman.