Verizon CTO Argues For Metered Pricing

CNet is reporting on a press conference and speech given by Verizon's CTO, Dick Lynch, at the FTTH Conference & Expo in Houston, in which he advocated for metered broadband pricing. "Lynch said during that press conference according to reports that in the future broadband service will likely be sold in packages based on how much bandwidth a person consumes. This metered approach is similar to how the wireless industry has operated. ... 'We're going to have to consider pricing structures that allow us to sell packages of bytes, and at the end of the day the concept of a flat-rate infinitely expandable service is unachievable,' GigaOm quoted him as saying. ... Lynch didn't say that Verizon had metered broadband plans in the works today. And he was quick to point out that the company is not shifting its pricing, But he did say that he hoped the that the Federal Communication Commission's plans to make Net neutrality principles formal regulation would not hurt broadband providers' ability to offer such premium bandwidth offerings, Telephony Online reported."