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Is Cloud Computing the Hotel California of Tech?

Prolific blogger and open source enthusiast Matt Asay ponders whether cloud computing may be the Hotel California of tech. It seems that data repositories in the form of Googles and Facebooks are very easy to dump data into, but can be quite difficult to move data between. "I say this because even for companies, like Google, that articulate open-data policies, the cloud is still largely a one-way road into Web services, with closed data networks making it difficult to impossible to move data into competing services. Ever tried getting your Facebook data into, say, MySpace? Good luck with that. Social networks aren't very social with one other, as recently noted on the Atonomo.us mailing list. For the freedom-inclined among us, this is cause for concern. For the capitalists, it's just like Software 1.0 all over again, with fat profits waiting to be had. The great irony, of course, is that it's all built with open source."

18 of 250 comments (clear)

  1. Simple by Finallyjoined!!! · · Score: 4, Insightful

    Don't use them.

    There's nothing like keeping your own data on your own system..

    --
    If I had an Ass, I'd call it Fanny Bottom, then I could slap my Ass; Fanny Bottom, on the Arse.
    1. Re:Simple by sycodon · · Score: 5, Funny

      So data checks in but doesn't check out?

      That's more like the Roach Motel.

      --
      When Fascism comes to America, it will call itself Anti-Fascism, and tell you to give up your guns.
    2. Re:Simple by trevorrowe · · Score: 5, Interesting

      Or even just keeping a copy of your own data on your own system.

      Thats why I don't call it "cloud computing", I prefer OPS (other peoples servers). Its more self-explanitory.

    3. Re:Simple by Anne+Thwacks · · Score: 4, Funny
      Hotmail address book (with no export functionality)

      Which one is that? the normal one exports all your data to hackers.ru at the click of a mouse!

      --
      Sent from my ASR33 using ASCII
    4. Re:Simple by gnick · · Score: 5, Funny

      Oh that's the Hotel CA reference.

      I was thinking that I can stab it with my steely knife, but I just can't kill the beast...

      --
      He's getting rather old, but he's a good mouse.
    5. Re:Simple by Anonymous Coward · · Score: 5, Insightful

      Bingo.

      Ever tried getting your Facebook data into, say, MySpace?

      Let's see, you upload images and text onto Facebook. Now, what's stopping you from uploading the same images and text onto MySpace? _Nothing_.

      The author's bitch is that you don't have a one-click Export-Import function. Should you? Should Facebook or whoever be required to make the structure that they have provided for free use on their system portable?

      That's the business deal here. There's structural lock-in, but not data lock-in, in exchange for free use of the structure. If you don't like it, you're not required to use it, and even if you do, you remain free to use your images and text however you want.

      I've got an Ubuntu computer here. It's loaded with data and configurations. If I migrate to Windows or Mac, it's going to take hours of work before the new box is 'my' box in the same way, though in the end it will be done. Is Ubuntu or anyone else an asshole because of that?

    6. Re:Simple by DuckDodgers · · Score: 4, Insightful

      Your own servers don't necessarily cost much more. Check the pricing at Amazon http://aws.amazon.com/ec2/ for a 'Large Instance' with "7.5 GB of memory, 4 EC2 Compute Units (2 virtual cores with 2 EC2 Compute Units each), 850 GB of instance storage, 64-bit platform". A reserved instance costs $910 per year plus $0.12 per hour, or $1961 per year. I can assemble a nice rackmount 1U RAID server with better computing resources than that for the same price. Multiply that by a few servers and a few years, and your cost savings over your own hosting / racks / UPs isn't going to be that high. And of course, nothing stops Amazon from raising the prices.

      Also, EC2 gives the user no recourse if the system goes down for any reason, or if your data is lost. http://aws.amazon.com/agreement/ You get a 10% discount if the system uptime is less than 99.95%, but that's the extent of your rights. If you screw up, it's your fault. If Amazon screws up, it's their fault but your problem.

      Now, the nice thing about Cloud Computing is scaling. When your magic startup starts generating massive throughput, you can just add resources to your EC2 allotment as needed. But for small deployments that don't anticipate sudden rapid growth, I don't get the appeal.

    7. Re:Simple by drsmithy · · Score: 5, Insightful

      I can assemble a nice rackmount 1U RAID server with better computing resources than that for the same price.

      But you can't make it redundant, back it up, give it high-bandwidth connectiontivity, or maintain it for that price. The hardware itself, is by far the cheapest part of any server room.

      But for small deployments that don't anticipate sudden rapid growth, I don't get the appeal.

      Because building and maintaining any remotely reliable IT infrastructure is expensive and requires expertise that is, for most companies, utterly irrelevant to their core business.

    8. Re:Simple by DuckDodgers · · Score: 4, Insightful

      Thanks. You make some excellent point. I admit, we spend a lot of time and effort (meaning, money) maintaining machines, connectivity, backups, and redundancy (RAID for data redundancy, in addition to backups, UPS and a generator for power redundancy, and separate ISPs for connection redundancy). It's a huge expense for a tiny company.

      I'm just very nervous about entrusting the company meat and potatoes to an external business. If our stuff goes down because I screwed up - and it has happened - I can try to fix it immediately. If our power or internet connectivity goes down, I can work with the corresponding vendor to get it restored. If something goes wrong with my Cloud Computing setup, I am at the complete mercy of their technical staff. Instead of actively working to solve the problem, all I can do is stay on the phone with their tech support and hope they fix it. Naturally, I'd rather be working than waiting.

      And of course, I'm at the mercy of the vendor. If they decide to shut down, I have to scramble to find replacement as quickly and painlessly as possible. If they decide to raise prices, I'm looking at an instant drop in operating income or else the expense of moving to another vendor.

      I'm not saying the cloud is the wrong way to go. I'm just saying that I am nervous.

  2. Is Yahoo! the Facebook of webmail? by BitHive · · Score: 4, Funny

    I can't transfer my yahoo to my twitter, this cloud computing has gone wild.

  3. Re:Yes by eldavojohn · · Score: 5, Informative

    If you mean a big hit that everyone knows.

    I don't think that's what they meant by turning Hotel California into an adjective or analogy.

    I believe the one-way street attribute would probably be the easiest way to describe it. Although there's more subtle caveats to 'Hotel California' as a lyrical work. Though interpretations have been numerous (I've heard it compared to prison), the writers describe it as an allegory about hedonism and self-destruction in Southern California--especially the music industry (that we all know and love). From the Wikipedia entry:

    "Don Henley and Glenn wrote most of the words. All of us kind of drove into LA at night. Nobody was from California, and if you drive into LA at night... you can just see this glow on the horizon of lights, and the images that start running through your head of Hollywood and all the dreams that you have, and so it was kind of about that... what we started writing the song about. Coming into LA... and from that Life In The Fast Lane came out of it, and Wasted Time and a bunch of other songs."

    So if I may elaborate the analogy may be trying to describe cloud computing as something you're kind of forced into and it would seem stupid not to take it ... but then you start to realize that it's not everything it was made out to be at the beginning. You are promised success and all the resources imaginary but then at the end when you realize you don't have control over the situation and your data or privacy becomes seriously important to you, it's nowhere to be found and irreclaimable. The song's final lyrics before the guitar solo and double stop bass: "You can checkout any time you like/But you can never leave."

    No, this isn't unique, Lynyrd Skynyrd felt the same way as did The Kinks and I bet if I sat and thought I'd come up with much much more. I guess you'd be better off explaining it outright than calling cloud computing Hotel California but the English language allows one to play and invent I guess. The author might consider the younger crowds though for this piece.

    --
    My work here is dung.
  4. First, define cloud computing by jhfry · · Score: 4, Interesting

    As I understand it, cloud computing can be a cloud application, like google. Or you can actually run your own servers in the cloud, to which you would have complete control of the data and could dump it at will.

    Of course using Software as a Service will lock you in... even if there aren't nefarious reasons behind it. But if your going to provision several cloud server instances, load Redhat on them, and put everything in mysql... then your free to do what you will with your data.

    Software as a Service Cloud Computing. If anything SAS is just a small segment of the Cloud Computing movement.

    --
    Sometimes the best solution is to stop wasting time looking for an easy solution.
  5. Re:Google or EC2 a "closed data service?" by uberedit · · Score: 5, Informative

    Clearly Asay doesn't know about Google's internal team specifically working on ways to get your data out of the cloud. http://www.dataliberation.org/home specifically details what data you can pull from each of Google's services and how to do it. They concede they haven't "liberated" all the data from every service, but they're working on it.

  6. Why on earth would they do that by rehtonAesoohC · · Score: 4, Insightful

    Ever tried getting your Facebook data into, say, MySpace? Good luck with that.

    From the "but-you-can-never-leave dept?" More like from the "no-shit-sherlock" dept... Why on earth would a company allow customers to automatically populate another company's website with your data? What I've found with social media sites is that if you invest so much time into inserting your data into their site, you are going to be much less inclined to go to the same thing again and again on other websites. Even if you don't like the interface as much as you may like some other site, you may feel a bit lazy and stick around. Whereas if the company said "here you go, click this button to transfer your profile to !" people would be jumping ship all over the place and it would be much more difficult to retain customers.

  7. Capitalists? by Sockatume · · Score: 4, Insightful

    "For the capitalists, it's just like Software 1.0 all over again, with fat profits waiting to be had."

    At the risk of stating the obvious, isn't the whole idea of the straw-man capitalist (as opposed to an individual in a capitalist society) that he/she treats everything as a profit opportunity? I mean, for the greedy, there are fat profits in rubber band manufacture or book binding or air fresheners, to choose three items I can see from my chair. It's necessarily not some intrinsic aspect of cloud computing/web 2.0/web 1.0/whatever.

    --
    No kidding!!! What do you say at this point?
  8. For the freedom-inclined among us... by insertwackynamehere · · Score: 4, Insightful

    For the freedom-inclined among us, this is cause for concern.

    HAHAHAHAHAahahahahahahahahahah excuse me


    ahaahaahha oh man im so sorry i just cant stop laughing at this idiotic comment

  9. Perhaps not the best analogy. by greenguy · · Score: 4, Funny

    Some dance to remember, some dance to forget. This is not what I look for in hardware.

    --
    What if I do the same thing, and I do get different results?
  10. Re:Your official guide to the Jigaboo presidency by religious+freak · · Score: 5, Informative

    This is the idiot that posts this nonsense... http://slashdot.org/~mister_playboy

    He forgot to hit the anonymous button on his last post. I still don't understand what the point is... these guys never even respond when I ask.

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