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Most Mac Owners Also Own a Windows PC, But Not Vice Versa

Barence writes "More than eight out of ten Mac owners also own a PC, according to a new piece of research. The NPD survey found that 12% of US computer-owning households have a Mac. However, 85% of those also own a Windows PC, suggesting that the Mac/PC divide is nowhere near as clear cut as both Apple and Microsoft suggest. Mac owners are also far more likely to have multiple computers in the house. Two thirds of Mac owners have three or more computers in the home, while only 29% of PC owners have two or more PCs."

16 of 814 comments (clear)

  1. CALLING CAPTAIN OBVIOUS! by Jeremiah+Cornelius · · Score: 5, Insightful

    Gee, I could have deduced that most PC users DON'T also have a Mac. How? Maybe the bloody marketshare? Appologies for the US-centric market data, but I'm sure Apple is less than double-digit in the ROTW.

    This is really a story in search of a topic, isn't it? :-)

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    1. Re:CALLING CAPTAIN OBVIOUS! by Penguinisto · · Score: 5, Insightful

      No kidding... even from the fanboy front, supporters can easily call out that this is just a natural progression of all the "switchers" out there.

      After all, just because you buy a new computer (in this case a Mac), doesn't mean you simply toss out the old one. You give it to the kids, leave it loafing around the house for specific tasks you hadn't transferred to the Mac yet, keep it around for the occasional PC game you don;t want to get rid of, use it for backing up your Mac (e.g. you copy stuff from new laptop to the old desktop), etc.

      ...plus, I sincerely doubt that Apple gives a damn if users keep their old PC's around so long as they're buying new Macs.

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  2. Quite simple really by OzPeter · · Score: 4, Insightful

    I prefer to use a Mac, but I make lots of $$$ with Windows based software (which is s staple of my industry)

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  3. There's no "switching" going on by dingen · · Score: 5, Insightful

    I never got people who were talking about using a Mac as "switching". Like you would suddenly not use the operating system you have been using for the past 20 years by buying a computer that runs something different.

    I don't know a lot of people who are devoted to a single platform. Most people I know use one OS on their desktop, something else on their notebook, something else on their phone etc. So when someone buys a Mac, they just add that platform to the list of systems they were already using. There's no reason to stop using all of your other stuff because a Mac got into the house.

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  4. Re:Horribly misleading by sopssa · · Score: 4, Insightful

    While that is true, there's certainly people who like to have a second pc for other purposes too. If you have a mac, you probably get Windows for its apps and especially games. Most people who have Linux PC (either as a server or a desktop) probably have a Windows PC too because you can't really do everything with Linux. I have a Windows pc and a linux server. I would probably have a Windows pc too if I had only a mac.

    You have a point with the household's share, but it certainly counts for individuals too, only a bit less.

  5. Your logic fails. by DaveV1.0 · · Score: 4, Insightful

    So mac owners own more computers and computers of various platforms? Logically this leads one to believe that Mac owners are more computer literate and proficient than the average Windows user.

    Actually, no, it doesn't. There is not enough information to come to that conclusion.
    One could also conclude that Mac owners need Windows based PCs because the Macs don't do everything the owner needs.
    Or, one could conclude that Mac owners own more computers because are more affluent and they can.
    Or, one could conclude that Mac owners own Macs because they are more affluent and can.

    Also, there is no indication of the number of PCs versus the number of Macs in multi-computer house-holds nor the age of the respective computers. If someone owns two new PCs and one only Mac, what does that say about the owner? What if one has one Mac for one of one's children, but everyone else uses Windows PCs?

    There is not enough information provided to come to any conclusion other than what is stated in the write-up.

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  6. Re:Here's why by Anonymous Coward · · Score: 5, Insightful

    Actually, what I took from that article is that the people most likely to gripe about Macs probably don't own one, whereas the Mac users griping about Windows are mostly speaking from personal experience.

  7. Re:Here's why by mabhatter654 · · Score: 5, Insightful

    A vanilla Macbook is appropriately priced for what you get. You have to buy Sony or go online to get an equivalent laptop.. if anything the problem is that Apple doesn't make CHEAP computers like $300 netbooks so that cuts out the poor/cheap folks looking only at price. Even the maligned Mac Mini is a pretty good machine for MOST sub $700 machine buyers. The majority of PC users don't open their computers over the life of the machine. The majority don't even add ram or video cards. They pay $600 for Last Year's parts in an empty plastic box that makes them feel good. A Mini has nearly all the same features as a stock Dell, plus bluetooth, two video ports and firewire... all items adding $75 more each to that "budget" PC. Again, the problem is that Apple doesn't sell a "stripped out" model to hit a lower price point like Dell does... then you find out that the Windows PC was TOO stripped out and won't use all the features of your new OS (hint: THAT is why Vista bombed.. Microsoft caving to cheap OEMs)

    I'd look at these numbers differently. Most people own a PC because the workplace DEMANDS it. 12% of people that own a Mac in addition to a PC went out of their way to seek it out because they didn't like Windows.... that's a huge and growing dissatisfaction rating.

  8. Re:"Mac/PC divide"? by Idiomatick · · Score: 4, Insightful

    Spoken like Steve Jobs. Options that we decide you don't need are BAD. /sigh I thought choices were good things.

  9. Re:Horribly misleading by svendsen · · Score: 4, Insightful

    Agreed....it's all about the software anyway. You will run the OS that supports the software you need to be productive.

  10. Re:Here's why by 93+Escort+Wagon · · Score: 4, Insightful

    And the simple fact is that now Apple has switched to Intel you can buy the SAME hardware that is in a Macbook or Macbook Pro for $700- $900 or more cheaper from a Dell or HP.

    No, quite frankly, the simple fact is you can't.

    Whenever I see this argument, I have to wonder - how have you not noticed that Dell and HP (and most others) make both cheap laptops and expensive laptops? The cheap laptops are big, thick, and heavy. The expensive laptops are lighter and thinner. Yet they're all running Windows and have similar processor speeds and RAM amounts. If your argument had any merit, Dell's $2000 laptops should be considered "the SAME hardware" as Dell's $700 laptops. So tell me - how do they get away with this?

    Here's the answer: With a laptop you pay more if you want lighter weight, thinner profile and/or better construction. The real difference between Apple and Dell (or HP or whoever) is Apple doesn't offer an equivalent to the low end, thick, heavy laptops that Dell or HP offer.

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  11. True, but trivially so by sean.peters · · Score: 4, Insightful

    It's still obviously a cost consideration. If you pay $300 for a Windows PC, or save up $1,000 for a Mac over the next 4 months, you're still spending over 3x as much for the Mac.

    And if you're spending $10 for a pocket calculator, and $1,000 for a Mac, why, you've spent a hundred times as much for the Mac! Imagine that! Dude, the point here is that Macs and ultra-low-end PCs are different products. Some are right for some people, and others are right for others. If your budget and needs are such that the cheapest possible machine from Tiger Direct is the right choice, then, as you say, more power to you. People who need/want/can afford something better are not going to bother with the cheapo machine no matter how cheap it is.

    If Apple wants a larger market share, they will have to make their pricing competitive. It's still not competitive enough, so they will continue to make a larger profit per unit with a smaller number of units.

    As has been pointed out (over and over), Mac pricing is quite competitive when you compare (ahem) apples to apples. Which is why Mac market share in the mid-range and high end continues to grow. The concept of competitive pricing at the ultra-low-end is N/A... because Apple has decided not to go there. Which in turn is fine for Apple shareholders, who are making money hand over fist.

    If you have the 1 million dollar customers, if one goes away, that hurts a lot. If you have the 1 dollar profit customers, a whole bunch can jump ship, and more will come in because your prices (and profit margin) is smaller.

    Apple has (wisely, in my view) decided that they don't want to and/or can't beat the Dells of the world in making the cheapest computers. And that's ok, because making a higher quality/higher priced product is also a perfectly fine way to make a profit... it's working for Apple.

    But hey, if you want to save up your pennies and buy a Mac, more power to you. It'll be a nice fixture in the back of your car, when you get fired in the next round of downsizing next week, and you find yourself homeless.

    Yeah, and not only does Mac ownership lead to homelessness, but also asteroid strikes and cannibalism! I mean, come on. If I bought a computer this week and became homeless next week, I doubt the first thought on my mind would be "Alas! If only I had bought a cheap PC!". If people are that nervous about being downsized, they probably shouldn't be buying PCs either. Probably your remark was meant to be funny, but it comes across as overwrought.

  12. Re:Here's why by shmlco · · Score: 5, Insightful

    "...along with the belief that apple has that much better reliability..."

    Yeah, that's why Apple consistently has the highest customer satisfaction ratings in the industry.

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  13. Re:Here's why by jo_ham · · Score: 4, Insightful

    The iMac uses "desktop" parts - desktop cpu, ram, hd, optical drive, screen, psu etc etc.

    I think only the base iMac uses what could be called "laptop" parts - the GPU. The higher power iMacs use desktop GPUs (modest models though they may be compared to bleeding edge, 9.4kW 8-slot, LN2 cooled cards in PCs).

    No, the reason a Mac costs more is that it is pitched at a different market - Apple don't sell a budget, it's part of the brand. So most of the consumer level gear is similarly priced to a budget PC+extras to match the specs - but this doesn't just mean "same RAM size, same CPU, same HD space", but includes things like "machined aluminium case" instead of "plastic case" and "firewire and camera as standard" compared to "sometimes has firewire [varies so wildly by model] and camera optional".

    As with any consumer gadget, you have to decide on a personal level whether buying a Mac is worth the price of it - as many people on slashdot will tell you, for them they are overpriced and they can do better with a whitebox store and an afternoon building something to slap Ubuntu on.

    It's no different to the guy who buys a slightly more expensive car than the next guy because he likes it better. Sure you have your guy who buys a car to lord it over people with cheaper cars, but most people who buy the more expensive one just happened to like it and felt the cost was worth it.

  14. Re:Here's why by binary+paladin · · Score: 4, Insightful

    No. Macs cost more because it's not the same market as Dell or [insert OEM here]. It's the same reason they don't feverishly update the processors or specs. They don't sell PCs. They sell a platform and they sell complete devices. Period. They also have a much nicer profit margin per unit than Dell.

    I'm not here to defend or attack that. The financials speak for themselves. There are hundreds of morons on this site who think that Apple would just "take over" if it took the advice of said morons and did things like offer budget machines or a customizable desktop that it would be king, etc.

    Mind you, I would LOVE a Mac desktop that was a real desktop and NOT an iMac and not a Mac Pro. I don't hate Apple for not releasing it though because I'm certainly not their bread and butter. (Neither are gamers and neither are people who, for the most part, really care about Hz, Bytes or tech specs.) My dad doesn't care what processor is in his MacBook Pro. My mom doesn't care about how much RAM is in her Mac Mini. All they care about is that it does what they want at a pace that's reasonable for them. I like it because, as I'm the "family IT guy" I almost never have to touch these machines.

    Just because Apple doesn't meet your needs, doesn't mean their execs are stupid. Getting annoyed at Apple for what they charge and what the sell is like getting pissed off when BMW doesn't my a 4x4 pickup work truck. It's not their market. They don't care about getting into it.

    If Apple doesn't meet your needs then don't buy their stuff. I have GOT to stop reading any article that's Apple related on Slashdot. It just turns in to mountains of faulty comparisons and complaints and crap on both sides.

  15. Re:Here's why by sbeckstead · · Score: 4, Insightful

    And last I heard Dell was struggling to stay alive and Apple was growing. So if you sell discount PC hardware you have to struggle and cut costs everywhere you can even on components just to stay in business. But on the other hand if you have consistent quality, good customer service and keep your prices high enough to support the service costs you make a ton of money? Looks to me like the business model of PC makers could use a boot to the head.