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Cable Exec Suggests Changing Consumer Behavior, Not Business Model

Posted by ScuttleMonkey on from the customers-should-like-what-we-want-them-to-like dept.

Techdirt has pointed out yet another cable exec that just doesn't quite get it. Comcast's COO, Steve Burke, recently urged the TV industry to find ways to "get consumers to change" rather than figure out better methods to cater to demand. "'An entire generation is growing up, if we don't figure out how to change that behavior so it respects copyright and subscription revenue on the part of distributors, we're going to wake up and see cord cutting.' How many consumers, in any market, are focused on 'respecting' vendors' revenue streams? How, exactly, does he propose to effect this sea change? And why not just develop products that consumers will willingly pay for, rather than trying to change consumer behavior in such a fundamental way?"

2 of 675 comments (clear)

  1. Re: say exactly what my bosses wanted to hear by spidercoz · · Score: 0, Offtopic

    Right, just ask George W Bush. I'd think it was hard too if I was an incompetent moron who never had to actually work for a fucking thing in his entire spoon-fed existence. Fuck you and fuck this corporate douche.

    --
    "I disapprove of what you say, but I will defend to the death your right to say it." - Evelyn Beatrice Hall, re Voltaire
  2. Re:Perspective by spidercoz · · Score: 0, Offtopic

    I agree with you, but this fucking guy's whining makes it sound like he doesn't even know his kid's name.

    --
    "I disapprove of what you say, but I will defend to the death your right to say it." - Evelyn Beatrice Hall, re Voltaire