Would You Use a Free Netbook From Google?
Glyn Moody writes "The response to Google's Chromium OS has been rather lukewarm. But suppose it's just part of something much bigger: a netbook computer from Google that would cost absolutely nothing. Because all the apps and data are stored in the cloud, storage requirements would be minimal; screens are getting cheaper, and the emphasis on lean code means that a low-cost processor could be used. Those relatively small hardware costs could then be covered by advertising in the apps — after all, they are just Web pages. Interestingly, Google has not only rolled out advertising to more of its services recently, it has also started running AdSense ads in the desktop application Google Earth. Would you accept a free Google netbook — or is the price you would pay in terms of the company knowing even more about what you do on an hour-by-hour basis just too high?"
This was attempted before with Free-Pc.com (Now it is just a parked domain). This was back in 1999. 10000 free Compaq computers were given away. In return people gave up personal information/demographics/hobbies/etc in return for a PC that had advertising on the screen 24/7. Source.
The attempt was a bust if I recall right.
But this is 10 years later; we have come a long way in targeted advertising. If anyone can do this, it is Google.
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"First things first -- but not necessarily in that order"
-- The Doctor, "Doctor