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Samsung Enters Smartphone Wars With Bada OS

MojoKid writes "Samsung is betting there's room for more in the smartphone market and has unveiled its new bada OS. The name 'bada,' means 'ocean' in Korean and was chosen to convey the 'limitless variety of potential applications which can be created using the new platform.' Samsung claims the OS is extremely simple for developers, saying that bada was built to be extremely interactive with its users — including flash control, motion sensing, fine-tuned vibration control and face detection. Samsung is hoping developers will take this user interface and create a variety of applications focused around it, and thus provide different types of apps than exist for the iPhone and Android OS. The bada OS has a variety of sensors, including accelerometers, tilt, weather, proximity and activity. Samsung will be hosting a series of Developer Days in Seoul, London and San Francisco, among other cities, throughout 2010."

27 of 175 comments (clear)

  1. BadOS? by Spazztastic · · Score: 3, Funny

    BadOS? Was Windows Mobile rebranded?

    --
    Posts not to be taken literally. Almost everything is sarcasm.
    1. Re:BadOS? by Cyclops · · Score: 2, Informative

      BadOS? Was Windows Mobile rebranded?

      Bada is a GNU/Linux, running E17. Anyone used to program with EFL already heard the news a while ago, and will be able to recognize familiar Elementary elements in some of the screenshots.

  2. Oh goody! by yelvington · · Score: 4, Insightful

    To go with their new, incompatible OS, maybe they can introduce yet another new, incompatible power plug and a new, incompatible headphone jack!

    1. Re:Oh goody! by OrangeTide · · Score: 3, Funny

      The entire user interface should be written in a custom natural language, or maybe Esperanto. Interlingua or Lojban. Forcing customer lock-in because once they learn to read and speak in a proprietary langauge they won't want to switch to a different device. This fits in nicely with using custom connectors for power and headphones. Custom memory cards are also an option here, although Sony invented that idea first.

      --
      “Common sense is not so common.” — Voltaire
    2. Re:Oh goody! by Spazztastic · · Score: 3, Informative

      To go with their new, incompatible OS, maybe they can introduce yet another new, incompatible power plug and a new, incompatible headphone jack!

      Oh, yeah. I had a Blackjack and I had all the things I would need. Car adapter, headphone adapter, extended battery. I get the Blackjack II, it has all new adapters. So I have to buy a new headphone adapter, car adapter, and they don't include an extended battery with it in the box! In fact, they don't even have one!

      Fuck Samsung's phones. They make great TVs, though.

      --
      Posts not to be taken literally. Almost everything is sarcasm.
    3. Re:Oh goody! by A12m0v · · Score: 5, Insightful

      Then get a Droid :-)

      --
      GENERATION 25: The first time you see this, copy it into your sig on any forum and add 1 to the generation.
    4. Re:Oh goody! by Krneki · · Score: 4, Insightful

      All I want is Motorola hardware with... someone else's OS. Frankly, so far they all blow.

      I know I'll either get flamed or modded +5 insightful, but I would really consider getting an iPhone. There's only one thing that will keep me from doing it: I want to be able to remove the battery from my phone. If I can't swap out my battery if I drop my phone in water or replace it on my own, then I don't want that phone.

      You want a player that is not recognised by the PC unless you install some dodgy rivers?

      Funny thing is, the mp3 player for 10$ doesn't need any driver and works with Mac, Linux or Windows.

      Fuck lock in hardware or software.

      --
      Love many, trust a few, do harm to none.
    5. Re:Oh goody! by Krneki · · Score: 2, Interesting

      I hate to install any kind of crap that isn't needed.

      My 10$ mp3 allows me to share my music with people with no need to install or buy any additional devices. I can use it at home, in my car USB radio (and the player gets recharged), at work (I don't have admin rights to install stuff), ...

      Of course this might not be an issue for you, but I like to share my stuff and use it wherever I go.

      --
      Love many, trust a few, do harm to none.
    6. Re:Oh goody! by dwater · · Score: 2, Insightful

      or even better, an N900

      --
      Max.
  3. OS wars are over by OrangeTide · · Score: 5, Interesting

    We figured out in the 1990s that writing your own OS every couple of years doesn't scale. You just end up isolating your developers from the rest of the industry.

    I've written a few worthless OSes myself. One of them actually gets used still. But I wrote it out of desperation, not as a business model.

    --
    “Common sense is not so common.” — Voltaire
    1. Re:OS wars are over by Spazztastic · · Score: 5, Funny

      I've written a few worthless OSes myself. One of them actually gets used still. But I wrote it out of desperation, not as a business model.

      Hey guys, get your pitchforks and torches! I think I found the guy who wrote Windows!

      --
      Posts not to be taken literally. Almost everything is sarcasm.
    2. Re:OS wars are over by AmberBlackCat · · Score: 2, Funny

      I was guessing SkyOS.

    3. Re:OS wars are over by Aladrin · · Score: 3, Informative

      It's not truly an OS. It can run either on a Linux-based kernel or another, and which they choose depends on the hardware configuration for some reason. It's more of a series of layers on top of an OS.

      --
      "If you make people think they're thinking, they'll love you; But if you really make them think, they'll hate you." - DM
  4. Unlikely to come with Google search installed, by fridaynightsmoke · · Score: 4, Funny

    very likely to come with Bada Bing.

    --
    This is a substitute for a clever sig that fits within the maximum number of characters.
    1. Re:Unlikely to come with Google search installed, by Aladrin · · Score: 3, Funny

      And with a little C4, Bada Boom.

      --
      "If you make people think they're thinking, they'll love you; But if you really make them think, they'll hate you." - DM
  5. "limitless variety of potential applications"? by No+Grand+Plan · · Score: 2, Insightful

    Wouldn't it be better to have a limitless variety of actual applications?

  6. Not an OS per se... by ThoughtMonster · · Score: 5, Informative

    ...as it doesn't specify a single kernel. [source] It's more of a unified platform for development on Samsung phones.

    It also probably uses EFL, as Samsung was recently shown to sponsor the development of Enlightenment and its supporting libraries [source]

    With Nokia moving to a unified development environment across most of their devices, it's really not a surprising move for the #2 mobile phone manufacturer in the world.

  7. Sensors by SeeSchloss · · Score: 2, Interesting

    The bada OS has a variety of sensors, including accelerometers, tilt, weather, proximity and activity.

    Now, please explain how an OS can possess sensors?

  8. slashdotOS by Anonymous Coward · · Score: 3, Funny

    Based on goatseOS, lets you get your dots on all your slashes. Coming to the trollphone and dogballs netbook in 2016.

  9. It's Linux by Kupfernigk · · Score: 3, Interesting
    Which makes 3: Android, Maemo, bada. 4 if you count Moblin. It will be interesting to see how the market share of the iPhone stacks up against the total for the 4 Linux flavors this time next year.

    I think some people are misunderstanding diversity. For a consumer device like a mobile phone, having multiple versions in the market is held to stimulate demand. It makes sense for manufacturers to optimise their kernels and support for the devices they want to use, then offer a consistent developer interface. It also makes sense for developers - large manufacturers like Samsung want to have a "community" of developers, not people who produce a product that works with the competition as well. It is then worth investing support effort in those developers, because they are not giving it away to the competition.

    As I say, we'll see in a year how this pans out. Meanwhile, 4 multitasking relatively open platforms versus a pretty and slick but less capable one. 2010 looks interesting.

    --
    From scarped cliff or quarried stone she cries "A thousand types are gone, I care for nothing, no not one."
    1. Re:It's Linux by LWATCDR · · Score: 2, Interesting

      Well of the Linux Smartphone systems they all have some failings when you compair them to the iPhone.
      Palm. I would say that the UI on the Palm is every bit as good as the the iPhone if not better. The Card interface really is easy to use and intuitive.
      The SDK sucks. It is extremely limited. I found several things that I just couldn't do with the offical SDK within just minutes.
      1. Can not detect if it is plugged in and charging.
      2. Can not control the camera flash.
      It also still lacks a few features. No Video recording and no voice dialing!

      Android can multi task and the SDK really is good enough to write some great apps. The UI isn't as good as the iPhone or the Pre and it can be a little slow on some devices to launch the camera. Also battery life is a bit iffy.

      Maemo? Well maybe? I have not gotten to see it up close but Nokia seems to be really drifiting in focus. It could be great but right now it is really drifting. It is Linux with QT so the SDK should be out of this world but I am not sure how well it interfaces ithe hardware bits. Maemo's biggest weakness right now seems to be a lack of focus.
      Mobin? What phone can I get it for?

      Right now the iPhone is in the lead with it's UI and app store. I don't like the lack of multitasking but otherwise it is a solid product. The only reason I didn't get one is the Carrier is AT&T and they are too expensive and frankly make me crazy.

      Right not I would say things in the phone world are still up for grabs. Android is doing well but will it improve it's UI to be as good or better than the iPhone. Will it improve it's media player and support more types of media?
      RIM Your browser sucks and you are loosing mindshare fast. Your the cheap smartphone that does Exchange Email well but others are starting to do that almost as well. Your in trouble.
      WinMo? If Seven is earth shattering you are doomed. Looking at the ZuneHD makes me think you might pull it off but it may be too late.
      Apple? Well you are in a great position making money hand over fist. It is yours to blow.
      Nokia? Wow your in deep trouble. Symbian was cool but you have fragmented it all to heck. You make great hardware but you are just about invisible in the US market. You can do well not selling in the US but where are you going? Do you even know?
      Palm. The Pre is a very good deviice and the Pixie is as well but... WebOS isn't finished. Heck you are not even using the 3D graphics chip in the Pre yet! You don't shoot Video! You Don't have Voice dialing! Also the whole use Javascript and HTML SDK idea... It sucks...
      Having that as an option is great. It being the only option is brain dead! Get a real SDK out NOW. It could be java or c++ or objective c if you wish but GET IT DONE NOW.

      BTW I have an Android phone and an iPod Touch and my wife has a Pre. I would have loved to get the Pre but the SDK turned me right off.

      --
      See my blog http://ilovecookes.blogspot.com/ for light hearted technical information.
  10. "Enters"? New OS, but not new to smartphones by mdwh2 · · Score: 5, Informative

    Indeed - Samsung are the 2nd largest phone company in terms of market share (second only to Nokia), and they have plenty of "smart"phones (especially if you use a definition broad enough to include the Iphone - that would include most phones).

    Of course, perhaps to Slashdot and the media they've "entered", because they seem to have some distorted idea that the mobile phone market consists of Apple in the lead, with the only competition being from Blackberry and Android. The reality is nothing of the sort. (E.g., this random page I found gives Nokia at 35%, Samsung 2nd at 31%, basically a whole load of companies who virtually never get Slashdot coverage - and Apple, who get Daily Iphone Slashvertisements, at 4% - and that's one of the higher estimates I've seen for Apple.)

    Presumably what the article meant to say is that they've entered the smartphone OS wars, in that I believe that previously they'd used off the shelf OSs like Windows Mobile and Android? Comparing to the Iphone or the Droid doesn't make sense, since this is a new OS, it should be compared to OSs such as Symbian and Android (and if they were going to compare to products rather than OS, please, at least pick some of the major sellers rather than ones with small market share).

    1. Re:"Enters"? New OS, but not new to smartphones by Taxman415a · · Score: 2, Informative

      There are two different markets that are often reported (or a subsection of a market really). Mobile phones in general and smartphones particularly. Even the article you linked about the Western Europe market makes this distinction if you had read it. It gives Apple 4% overall but a growth from 16% in 2Q09 to 24% in 3Q09in the smartphone market. That's serious growth in the section of the market that's considered to have the most growth potential by most analysts. There's a lot of upside left that smartphones could do that they don't do yet. But the high growth rate in a high growth market is why Apple gets so much free publicity for the iPhone.

      Here's a recent report of overall and smartphone market share. Samsung barely makes the smartphone report, hence it's not that much of a stretch to say they are new to smartphones.

  11. Smartphone Wars? by Anonymous Coward · · Score: 5, Funny

    In A.D. 2009
    Smartphone war was beginning.

    Steve Jobs: What happen?
    Steve's assistant: Somebody set up us the Samsung Bada.

    Apple technician: We get UMTS signal.
    Steve Jobs: What?

    (...)

    1. Re:Smartphone Wars? by Hurricane78 · · Score: 3, Funny

      (...)
      Apple technician: Main bubble turn on!
      Steve Jobs: It's Tux !!
      Tux: How are you fanboys !!
      Tux: All your phone are belong to us.
      Tux: You are on the way to bailout.
      Steve Jobs: What you say !!
      Tux: You have no chance to form bubbly make your time.
      Tux: HA HA HA HA ....
      Steve Jobs: Take off every 'iPhone' !!
      Steve Jobs: You know what you selling.
      Steve Jobs: Move 'iPhone'.
      Steve Jobs: For great justice.

      --
      Any sufficiently advanced intelligence is indistinguishable from stupidity.
  12. Marketing gem by jmpeax · · Score: 3, Insightful

    From the website navigation menu: bada for business | bada for developers.

    Bada for Samsung, more like.

  13. Samsung sucks by Zebedeu · · Score: 4, Informative

    I wish I'd known about this a few months ago.

    I bought an Android-based Samsung Galaxy which is great hardware-wise (standard connectors, 8GB flash built-in and still the best-looking Android phone out there, in my opinion), but looks to be basically abandoned software-wise.

    Just this week Samsung pushed another small update for the same Android 1.5 which came with the system at a time when Android 2.1 devices are already available from other vendors. There have been rumours that Samsung has no intentions of upgrading the system software to even 1.6, and they're not communicating anything to the community.

    This sucks since more and more apps are coming out requiring at least 1.6, such as the google maps navigation and google goggles.
    Hell, at least they could allow changes to the baseband so that the community could build their own system. It kind of defeats the whole purpose of having an open-source OS when you can't use the radio because it's locked down.

    In fact, unlike other Android phones, you need Samsung's crappy, bloated, windows-only software just to upgrade the system's firmware. The other get automatic over-the-air updates.

    My advice to anyone considering an Android phone is to go with HTC (they're still supporting the G1) or Motorola (they have their future riding on Android). Samsung isn't getting my money again.