New Color E-Reader Tech To Challenge E-Ink Dominance

Technology Review reports from the Consumer Elecronics Show in Las Vegas that potential e-reader competitors to E-Ink are everywhere. The current market leader in e-book displays is greyscale-only, and it takes a long time to change the display ("turn the page"), so video applications are not possible. E-Ink says they will have a color display shipping by late next year, but it will be dimmer than the current greyscale and its response time will still be too slow for video. The wannabe competitors — Pixel Qi, Qualcomm MEMS Technologies, Liquavista, and Kent Displays — all do color and some of them can do video (Pixel Qi, Qualcomm, Liquavista), and some of them (Pixel Qi, Kent) are shipping now.