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Digital Fundraising Booms For Haiti Relief

It seems that a recent digital fundraising drive for Haiti relief has stunned organizers at the Red Cross and White House. As of the last tally on Friday the campaign was at well over $8 million. "Earlier Thursday, when the Red Cross topped $3 million in text and social media donations — it hit nearly $40 million from all sources by late Thursday — spokesman Jonathan Aiken described it as 'a phenomenal number that's never been achieved before. People text up to three times at 10 bucks a pop,' Aiken said. 'You're talking about roughly 300,000 people actually spontaneously deciding, "I can spare $10 for this." And that's remarkable.' As of late Thursday, more than half of all donations to the Red Cross's Haiti relief effort had been received online, according to a news release.

2 of 124 comments (clear)

  1. Re:let's follow the money by psithurism · · Score: 5, Informative

    I think you're going to find that it gets wasted in the same way most charitable donations get wasted. Well over 50% of the money gets consumed in administrative overhead.

    The redcross is not most charities; they have a very good reputation for low overhead. Katrina lost only 9% of your donation to overhead: http://en.wikipedia.org/wiki/American_Red_Cross. The red cross is one of the few charities I still donate to because of their low overhead costs.

    And GP, the red cross has been around since before 1900 and whatever slip ups they might be accused of, people are still donating.

  2. Re:and the money won't even go to Haiti by KenSeymour · · Score: 3, Informative

    These people seem to disagree with you. To get on this list, 75% or
    more has to go to program services.

    http://www.charitywatch.org/hottopics/Haiti.html

    --
    "We can't solve problems by using the same kind of thinking we used when we created them." -- Albert Einstein