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Is Gawker's "Apple Tablet Scavenger Hunt" Illegal?

theodp writes "Not too surprisingly, Apple was not amused by Valleywag's announcement of an Apple Tablet Scavenger Hunt, which offered cash prizes ranging from 10K-100K for info about the much-anticipated new Apple device. The promo prompted a threatening cease-and-desist letter from Apple's lawyers, which Valleywag deemed the most concrete evidence yet that there may indeed be a tablet in the works. But is the Scavenger Hunt really illegal, as the attorney claimed? The jury's still out, but Slate concludes Apple's got a pretty good case, although it notes that Valleywag's unconventional Scavenger Hunt 'stunt' may not really be all that different from 'reporting' practiced by mainstream publications like the WSJ."

4 of 172 comments (clear)

  1. Re:You're an idiot. by crumbz · · Score: 4, Informative

    "Now, they may *possibly* be asking people to break and NDA, but that would be a civil matter, not a criminal one, and therefore it wouldn't be illegal."

    Ummm.... inducement to break an NDA violates a civil statute. Therefore by definition it is illegal. Thus the civil penalties. It is simply not a criminal act under the Calif. code cited.

  2. Re:Is putting a bounty on someone's life illegal? by maxume · · Score: 5, Informative

    This is a clause from Gawkers contest rules:

    By submitting any photo or information to Gawker Media, you hereby represent and warrant that the submitted photo or information does not and shall not infringe on any copyright, any rights of privacy or publicity of any person, or any other right of any third party, and you have the right to grant any and all rights and licenses granted to Gawker Media herein, including but not limited to all necessary rights under copyright, free and clear of any claims or encumbrances;

    That makes it pretty clear that they don't expect people to share information illegally.

    I guess everyone involved gets some publicity though.

    --
    Nerd rage is the funniest rage.
  3. Re:You're an idiot. by gnasher719 · · Score: 4, Informative

    Now, they may *possibly* be asking people to break and NDA, but that would be a civil matter, not a criminal one, and therefore it wouldn't be illegal.

    The legal problem is not the NDA, but opening a trade secret to the public. Both doing it and inducing a person to do so is illegal under Californian law.

  4. Re:You're an idiot. by kjart · · Score: 4, Informative

    Last time I checked, telling people about a company's product isn't illegal.

    IANAL, but I can read Wikipedia (emphasis added):

    Another significant development in U.S. law is the Economic Espionage Act of 1996 (18 U.S.C. 1831–1839), which makes the theft or misappropriation of a trade secret a federal crime. This law contains two provisions criminalizing two sorts of activity. The first, 18 U.S.C. 1831(a), criminalizes the theft of trade secrets to benefit foreign powers. The second, 18 U.S.C. 1832, criminalizes their theft for commercial or economic purposes. (The statutory penalties are different for the two offenses.)

    http://en.wikipedia.org/wiki/Trade_secrets

    So, as an example, if Apple could argue that the information in question is a trade secret (and they have done so in the past) then divulging that information may very well be a crime.

    PS: You should work on your reading comprehension before you go around calling people idiots.